Centerlinq Automotive Goes Live, Adding a Comprehensive Online Resource For Car Shoppers to the Growing Centerlinq Network
20 July 2000
Centerlinq Automotive Goes Live, Adding a Comprehensive Online Resource For Car Shoppers to the Growing Centerlinq NetworkLOS ANGELES, July 20 GenesisIntermedia.com, Inc. (PCX: GNS; Frankfurt Stock Exchange: GIA), a leading developer of Internet technologies and Internet companies, announced that Centerlinq Automotive, the newest addition to the Centerlinq universe of content, has gone live. Through Centerlinq Automotive, consumers in shopping malls can access information to uncover and evaluate the best deals on new and pre-owned cars for sale and to learn about the latest news and developments in the automotive world. Initially, Centerlinq Automotive is available at Centerlinq kiosks located in select shopping malls across the country, and through the URL "http://centerlinq.autoworld.com" with no www prefix required. GENI's agreement with VIS, Inc., creator and developer of AutoWorld.com, calls for the co-branded Centerlinq Automotive web site to be accessible in all current and future retail properties served by the Centerlinq network via Internet-based interactive kiosks. Centerlinq Automotive features a pricing search engine that allows consumers to search for cars based on manufacturer, model, year and options. The automotive consumer enters his or her search criteria and is notified about available inventory by individual dealers in their local area either by telephone or e-mail. Consumers benefit by gaining a strategic advantage in obtaining the best pricing, financing package and terms when buying a new or pre-owned automobile, and local dealerships benefit from having access to a pool of automotive consumers that may not otherwise visit their showrooms. Centerlinq Automotive also offers consumers information and access to auto insurance, extended warranties and other ancillary services and products. GENI anticipates that the multiple revenue streams possible through its relationship with VIS, Inc. and the Centerlinq Automotive domain will be significant. Centerlinq Automotive will deliver revenue to the Company with each new or used car inquiry, as well as inquiries about ancillary services and products. "In keeping with the Centerlinq philosophy of empowering consumers with the information to make the most intelligent purchasing decisions possible, we are proud to introduce Centerlinq Automotive to the online community" stated Ramy El-Batrawi, Chief Executive Officer of GenesisIntermedia.com. "We anticipate that Centerlinq Automotive will not only be a profit center for Centerlinq, but a valuable tool for consumers to simplify the car shopping process." About Centerlinq Centerlinq is a rapidly expanding network that's accessible via the World Wide Web and through public access touch-screen Internet kiosks in shopping malls. Currently reaching more than 25,000,000 consumers per month, Centerlinq attracts a diverse audience with one of the largest loyalty shopping programs in the U.S., providing coupons, directories and quick-touch access to high-profile national advertising partners. The kiosks also provide information regarding the preferences and interests of the consumers who utilize them, enabling businesses to successfully target consumers likely to purchase their products and services in the future. Centerlinq was recently honored by Microsoft Corp. with the 2000 Retail Application Developer "RAD" award for "Best Retail Headquarters Application" in the category of Core Retail Marketing, its second such honor within three years. About GenesisIntermedia.com GenesisIntermedia.com, Inc. (GENI) is a developer of Internet technologies and Internet companies. As it has done with CENTERLINQ, GENI leverages its strength in operations, marketing and the deployment of traditional and new media to advance new and innovative technologies within strategically identified market segments. GENI's execution of the CENTERLINQ platform, the first technology deployed within the Company's incubation model, has resulted in rapid expansion for the network. In addition to CENTERLINQ, GENI companies include Car Rental Direct.com, the first car rental company to offer online resources to the suburban market; DoWebsites.com, an emerging resource for web site developers and webmasters; Genesis Media Group, a respected name in broadcast marketing; and Dynamedia, a critically acclaimed full-service integrated marketing communications and design firm with over 20 years of visibility and high impact work both domestically and internationally. This document contains certain forward-looking statements that are subject to risks and uncertainties. For such statements, GenesisIntermedia.com claims the protection of the safe harbor for forward-looking statements contained in the Private Securities Litigation Reform Act of 1995. Actual events or results may differ materially from those discussed in forward-looking statements as a result of various factors discussed in GenesisIntermedia.com's Form 10ksb filed with the Securities and Exchange Commission.