Hard Rock Cafe Rockfest Presented by Oldsmobile Alero Races Into the Chicago Motor Speedway Saturday, July 22
24 May 2000
Hard Rock Cafe Rockfest Presented by Oldsmobile Alero Races Into the Chicago Motor Speedway Saturday, July 22
CHICAGO--(ENTERTAINMENT WIRE)--May 23, 2000--All-day Festival Boasts Live Performances by Metallica, Kid Rock,
Stone Temple Pilots, Third Eye Blind, The Tragically Hip, Veruca
Salt, Tonic, Barenaked Ladies, Guster, Nine Days and More
Metallica, Kid Rock, Stone Temple Pilots, Third Eye Blind, The Tragically Hip, Veruca Salt, Tonic, Barenaked Ladies, Guster and Nine Days will headline the ultimate music event of 2000 when "Hard Rock Cafe Rockfest presented by Oldsmobile Alero," races into the Chicago Motor Speedway on Saturday, July 22nd.
In addition to the all-star lineup, Hard Rock Cafe Rockfest presented by Oldsmobile Alero will feature a unique entertainment zone complete with extreme sports demonstrations, interactive activities, lifestyle and cultural exhibits, a variety of vendors and a special on-site Hard Rock Cafe.
Tickets to Hard Rock Cafe Rockfest presented by Oldsmobile Alero will go on sale nationally Saturday, June 3rd at 10:00 AM (CDT). Tickets are $65.00 and are available by calling Ticketmaster at (312) 559-1212, through the Internet at www.ticketmaster.com, or at the Chicago Motor Speedway box office.
To take advantage of advance ticket sales beginning Thursday, June 1 at 12:01 AM (CDT), Discover Cardmembers can log on to www.discovercard.com to buy tickets early and receive a triple Cashback Bonus(R) on their purchase. All tickets are General Admission, and the show is open to all ages.
Gates will open at 9:00 AM with music starting shortly thereafter and carrying on into the evening. Bands will play full sets. For complete public information about the event, visit www.hardrock.com.
"Hard Rock Cafe Rockfest is what Hard Rock Cafe is all about and is what our millions of guests have come to expect from us. What better way to kick off a year-long celebration of our 30th Anniversary than with the biggest concert event of the year," said Chris Tomasso, sr. director of marketing and productions, Hard Rock Cafe Intl., Inc.
"Hard Rock Cafe Rockfest presented by Oldsmobile Alero is in its third year and this is our biggest show yet." said Brian Murphy, executive producer TBA Entertainment Corporation. "Chicago is not only a great city, but a great music city. We are very excited to bring Hard Rock Cafe Rockfest to rock music's heartland."
Hard Rock Cafe Rockfest is presented by Oldsmobile Alero and sponsored by Discover(R) Card, Entertainment Weekly, Pepsi, Motorola, Sam Goody and Sony Computer Entertainment America Inc.'s PlayStation(R).
"We had a great experience with our Rockfest partnership last year," said Cynthia Babcock, marketing communications manager, Oldsmobile. "It gave us a chance to show a whole new audience that Oldsmobile is ready to rock. We're planning on bringing a lot of fun elements with us again this year, like the Olympic Beach Volleyball exhibition games as well as a few other surprises."
A division reborn of change, youth, and innovation, Oldsmobile's new performance-driven lineup embodies refined, confident performance and design. The bold new lineup includes the sporty Alero coupe and sedan, the sophisticated Intrigue sports sedan, the Bravada sport utility with its SmartTrak, the Silhouette minivan to meet all passengers' needs, and the newly redesigned Aurora flagship luxury sedan.
Discover Financial Services, a business unit of Morgan Stanley Dean Witter & Co., operates the Discover(R) Card brands with more than 48 million Cardmembers. Discover Financial Services manages the largest independent credit card network in the United States with more than 3.5 million merchant and cash access locations.
Entertainment Weekly, a winner of three National Magazine Awards (for General Excellence, Design, and Special Interests) is America's leading consumer magazine of entertainment and popular culture. The magazine is a wholly owned subsidiary of Time Inc., and has a guaranteed circulation rate base of 1.475 million reaching an audience of nearly eight million readers. Entertainment Weekly Online, located at www.ew.com, is the official Web site for the magazine. It offers daily entertainment news, reviews, message boards, and other interactive sections, as well as a search engine for every back issue of Entertainment Weekly.
Motorola is a global leader in providing integrated communications solutions and embedded electronic solutions. These include: Software-enhanced wireless telephone, two-way radio, messaging and satellite communications products and systems, as well as networking and Internet-access products, for consumers, network operators, and commercial, government and industrial customers. Embedded semiconductor solutions for customers in the consumer, networking and computing, transportation, and wireless communications markets. Embedded electronic systems for automotive, communications, imaging, manufacturing systems, computer and consumer markets. Sales in 1999 were $33.1 billion.
Based in Minneapolis, Musicland Stores Corporation is the leading specialty retailer of home-entertainment software products in the United States. As of March 31, 2000, the company operated 1,327 retail stores in 49 states, Puerto Rico and the Virgin Islands under the names Sam Goody, Suncoast Motion Picture Company, Media Play and On Cue. In addition to its four store formats, Musicland also operates five commercial Web sites including: SamGoody.com (www.samgoody.com), Suncoast.com, MediaPlay.com, OnCue.com and Requestline.com. For additional information on Musicland Stores Corporation, visit the company's Web site at www.musicland.com.
As an official sponsor of Hard Rock Cafe Rockfest 2000, Pepsi (www.pepsi.com) headquartered in Purchase, N.Y., is the global beverage division of PepsiCo, Inc (www.pepsi.com). Its brands in the United States include Pepsi, Diet Pepsi, Pepsi ONE, Mountain Dew, Mug, Slice, Wild Cherry Pepsi, Aquafina, All Sport Body Quencher and FruitWorks. The company also makes and markets ready-to-drink iced teas and coffees, respectively, via joint ventures with Lipton and Starbucks. In addition, Hard Rock Cafe also has an exclusive worldwide partnership with Pepsi.
Sony Computer Entertainment America Inc. continues to redefine the entertainment lifestyle with its PlayStation game console and the upcoming PlayStation(R)2 computer entertainment system. The PlayStation 2 computer entertainment system is set to revolutionize the home entertainment market, offering the most compelling interactive content and the capability to be used as a network terminal in the coming broadband era.
Recognized as the undisputed industry leader, Sony Computer Entertainment America Inc. markets the PlayStation game console and develops, publishes, markets and distributes software for the PlayStation game console and the upcoming PlayStation 2 computer entertainment system for the North American market. Based in Foster City, Calif., Sony Computer Entertainment America Inc. serves as headquarters for all North American operations and is a wholly-owned subsidiary of Sony Computer Entertainment Inc.
Hard Rock Cafe International, Inc. is a wholly owned subsidiary of London-based The Rank Group Plc. which owns and/or franchises a worldwide network of more than 100 Hard Rock Cafes in 36 countries. Hard Rock Cafe Rockfest is one element of Hard Rock Cafe's mission to expand its music-centric influence into other ventures including television with the Hard Rock Live weekly concert series on VH1, a Hard Rock Records music label, Hard Rock Live performance venues, Hard Rock Hotels, and an Internet site at www.hardrock.com.
With offices in Los Angeles, Nashville, New York, Chicago, Dallas, Phoenix, Salt Lake City, San Diego, Atlanta, Indianapolis, Omaha and Seattle, TBA Entertainment Corporation (www.tbaent.com, Nasdaq NM: TBAE) is a diversified communications and entertainment company that will produce in excess of 3,000 events this year through its four integrated business divisions: Corporate Communications & Entertainment, Artist Management, Event Merchandising and Entertainment Marketing & Special Events.
TBA's Entertainment Marketing & Special Events division is a full-service entertainment marketing and production unit. TBA develops and implements integrated marketing initiatives designed to meet the objectives of corporate clients. The division has successfully married corporate America and the entertainment industry in landmark programs such as Hard Rock Cafe Rockfest Presented By Oldsmobile Alero, Fruit of the Loom CountryFest and Country Comfort Music Series. TBA has also produced broadcast events and specials for CBS, TBS, TNN, MTV, VH1, Viewers Choice, DirecTV and Primestar.
Media Note: Logos, band artwork and bios are available by contacting Elizabeth Chanley at Scoop Marketing, 213.639.6162 or by email at echanley@solters.com. Band artwork and event logos can also be downloaded at www.hardrock.com.