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Georgia IsuzuDealers.com Ranked No. 3 SUV Website on the Internet

12 May 2000

Georgia IsuzuDealers.com Ranked No. 3 SUV Website on the Internet
    SEMINOLE, Fla., May 12 Top9.com has ranked
IsuzuDealers.com No. 3 in the nation out of all truck/SUV web sites.
According to the independent survey, the web site attracted 89,000 unique
shoppers last month, surpassing large national web sites such as Ryder Truck's
YellowTruck.com, which came in 9th.
    "We're pleased the site has attracted this much attention," reports
Phillip Davis, the site's creator.  "Our member Isuzu dealers are receiving a
steady stream of leads that continue to grow."  The site features more than
1,500 new and used Troopers, Rodeos, Amigos, Hombres and VehiCross SUVs.
    As owner of a full service advertising agency, Davis saw the opportunity
to combine the inventories of several of his Isuzu ad groups onto one internet
site.  "The challenge was getting all the vehicles photographed and updated
weekly to keep the site current and accurate," said Davis.  "Having the actual
photos of each vehicle greatly enhances the effectiveness and customer
responsiveness.  People buy what they see -- it's that simple."
    The IsuzuDealers.com site is the only website that combines several dealer
ad group inventories online, photographed and updated weekly.  "If there's
someone else out there doing it, we're not aware of it -- it's a huge task,"
said Davis.
     "Most of the effort to produce large car sites has been left to generic
dot-com sites such as AutoWeb or by the car manufacturers themselves," said
Davis.  "We tell our dealers that the key is keeping and maintaining the
customer contact and not letting them go to an outside party.  Our plan is to
have every Isuzu dealer online with us within a year.  That is the best use of
the Internet for dealers of an automotive brand."