Meritor Expects Accelerated Growth
10 May 2000
Meritor Expects Accelerated Growth in the Global Commercial Vehicle Stopping System MarketTROY, Mich., May 10 Exciting global original equipment and aftermarket opportunities, value-added technology innovations and an emerging "light" commercial vehicle segment will be the primary drivers behind Meritor Automotive, Inc.'s commercial vehicle stopping system growth over the next three to five years. According to Prakash Mulchandani, president of Meritor's Heavy Vehicle Systems, the company projects its stopping system sales content per vehicle to increase nearly 30 percent, and total revenues to grow nearly 40 percent, by 2005 in North America alone. Meritor further expects its presence in Europe to expand due to increased stopping system outsourcing by original equipment manufacturers (OEMs). Key to the company's stopping system growth is the continued integration of disc brake, lightweight drum, and wheel hub technologies acquired with the purchase of LucasVarity's Heavy Vehicle Braking Systems 18 months ago. Mulchandani -- speaking at a commercial vehicle advanced braking technology review at its headquarters here -- said Meritor expects greater demand for medium-duty hydraulic disc brakes due to the emergence of a new generation of "light" commercial vehicles. "E-commerce is creating an increased need for a smaller commercial vehicle designed specifically for local deliveries," he explained. "We believe this will soon become a large and significant market." Mulchandani said the lighter commercial vehicle segment is growing in most areas of the world. It consists of classes 3, 4, 5 and 6 trucks in North America, 2.8 to 7.5-ton gross vehicle weight trucks in Europe, and two- to four-ton payload vehicles in Japan. "The segment will be supplied primarily by our current OEM customers. We are well positioned to leverage our brake system technology -- as a result, we anticipate good growth in this area during the next three to five years." "The segment's growth will come predominately from professionally managed fleets such as UPS, Ryder and FedEx," Mulchandani said, "plus a diverse range of parcel delivery, rental and bus fleets." "Meritor is in a unique position because we focus on the commercial vehicle market, and we're very accustomed and geared to meet the needs and volumes of these customers," he said. "Our intention is to provide this segment with completely integrated hydraulic brake systems, including anti-lock braking systems (ABS) and power boosters, that provide superior lining life, reduced operating noise and greater performance." Meritor expects the consolidation and/or alliances of OEMs around the world, increased outsourcing by OEMs in Europe, and emerging markets in various global regions to contribute to its stopping system business growth. As a result of OEM consolidation, reductions in the number of suppliers drives the need for added economies of scale and one-stop shopping, Mulchandani said. Meritor provides a combination of scale and single sourcing capability with a broad range of innovative solutions. "In Europe, there's a growing trend among OEMs to outsource non-core vehicle systems and components, and that includes stopping systems," Mulchandani said. "We believe the overall market there could more than double within the next five years." Mulchandani said Meritor also expects significant heavy-duty truck volume growth in other markets around the world -- he cited India, China, Brazil, Africa and Mexico as those with the greatest potential. "Key to our success is our ability to serve to markets anywhere our OEM customers need us," Mulchandani explained. "Right now, we're the only stopping system supplier operating in every region of the world, and we offer virtually any needed drum or disc configuration. "That's a very profound point. Each market has specific demands based on factors such as terrain, climate and government mandates. Our strategy is to be there first, then cost-effectively match our knowledge, technology and support system -- including replacement parts and service -- with our customers' needs." Mulchandani said value-added, innovative technologies would continue to be the key enabler to Meritor's stopping system business growth and success. "It comes down to enhanced safety, lower weight, less maintenance, and longer life," he explained. "We are continually investing in and developing technologies that meet these demands." Mulchandani referenced electronic braking system technology (EBS) and air disc brakes as key enablers for meeting customer demands in the not-too- distant future. "I think it's fair to say that regulations around the world will continue to call for higher performance braking systems to enhance vehicle safety. Once industry issues such as cost and system redundancy are resolved, we'll be well positioned to serve the market with a world-class EBS system."