GenRad Retains Torrenzano Group
2 May 2000
GenRad Retains Torrenzano Group as Corporate Affairs and Financial Communications Counsel
WESTFORD, Mass.--May 1, 2000--GenRad, Inc. (NYSE: GEN) today announced it has retained The Torrenzano Group, a New York-based corporate affairs and financial communications firm, as strategic communications and investor relations counsel.Representing major global corporations, The Torrenzano Group specializes in building, enhancing and protecting corporate reputations through high-level counsel and precise implementation of corporate communications and investor relations programs.
"The Torrenzano Group brings a highly experienced, no-nonsense approach to the essential job of supporting GenRad's communications," said Robert M. Dutkowsky, GenRad Chairman, President and CEO. "I look forward to a long and productive association where the beneficiaries will be GenRad's shareholders, customers and employees."
GenRad awarded The Torrenzano Group its communications account following a competitive review directed by Marina del Ray, Calif.-based public relations management consultant, Jerry Swerling of Swerling & Associates.
GenRad Background
GenRad, Inc. provides electronics OEMs and their customers with the hardware, software and services to increase productivity by optimizing product design, manufacturing and after-market service. GenRad, headquartered in Westford, MA, offers products and services through three business units: Advanced Diagnostic Solutions (ADS), Electronic Manufacturing Solutions (EMS), and GR Software (GRS). GenRad's web site address is http://www.genrad.com.