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Ducati Announces 14th Consecutive Quarter Record Revenue Growth

12 April 2000

Ducati Motor Holding Announces 14th Consecutive Quarter Record Revenue Growth - Reports 47% First Quarter Topline Growth -

    BOLOGNA, Italy, April 12 Ducati Motor Holding S.p.A.
, a leading manufacturer of high
performance motorcycles, today announced record consolidated revenues for the
first quarter ended March 31, 2000.
    For the first quarter, total revenues increased 47.3% to Lit. 198.6
billion (US$98.0 million) from Lit. 134.8 billion (US$66.5 million) during the
same period in the previous year. Revenues from Ducati motorcycles during the
recent three-month period increase 37.5% to Lit. 165.2 billion over the first
quarter of last year and represented 83.2% of revenues. Three month revenues
of motorcycle-related products, including spare parts, technical accessories
and apparel, rose 85.1% to Lit. 23.5 billion over the comparable period in the
previous year with performance accessories and apparel posting a 170.1%
improvement.
    While official three-month world registration data, the true measure of
retail sales, are not yet available, the Company's best estimates suggest that
registrations increased 34% during the first quarter compared to the same
period a year ago, with particular strength in North America, France, Italy
and Japan.
    "This is a great start as we head into the heart of this year's selling
season. This quarter's results illustrate the continued success of our
commercial strategy," said Carlo Di Biagio, Ducati Chief Financial Officer.
"We were also lucky that the weather played in our favor during the first
quarter, especially in Italy and the rest of Southern Europe."
    Ducati Motor Holding will provide a detailed breakdown of sales in
conjunction with its release of first quarter 2000 earnings in mid-May.
    Founded in 1926, Ducati builds racing-inspired motorcycles characterized
by unique engine features, innovative design, advanced engineering and overall
technical excellence. Ducati has won eight of the last ten World Superbike
Championship titles and more individual victories than the competition put
together. The Company produces motorcycles in four market segments which vary
in their technical and design features and intended customers: Superbike,
Supersport, Monster and SportTouring. The company's motorcycles are sold in
more than 40 countries worldwide, with a primary focus in the Western European
and North American markets. For more information about the Company, please
visit our web site at http://www.ducati.com.
    This press release contains statements that are forward-looking and are
subject to a number of risks and uncertainties that could cause actual results
to differ materially from those anticipated, as described in the Company's
prospectus dated March 23, 1999.