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Titan's Phoenix(TM) Line Surpasses $10 Million Mark

10 April 2000

Titan's Phoenix(TM) Line Surpasses $10 Million Mark

    PHOENIX, April 10 Titan Motorcycle Co. of America
announced today that total dealer shipments for the company's
new Phoenix(TM) line of motorcycles have passed the $10 million mark.  Priced
in the $20,000 range, the Phoenix line is the company's entry-level V-twin
bike, designed specifically to broaden market appeal for Titan's unique,
custom-configured motorcycles.
    "The Phoenix line is off to a great start, and we expect it to do very
well for us," said Patrick Keery, president.  "Our order backlog for Phoenix
model dealer shipments is surprisingly high for so early in the riding season,
and the bike's field reliability is excellent.  We seem to have struck a chord
with the marketplace," Keery said.  He indicated that Titan continues to ramp
up its production volume capacities to respond to strong consumer demand for
what the company believes is the best big-engine V-twin value available
anywhere.
    Founded in 1994, Titan Motorcycle Co. of America is a premier designer,
manufacturer and distributor of high-end, American-made, V-twin engine
motorcycles marketed under various Titan trademarks.  Titan's unique,
hand-built configurations, including the Gecko(TM), Roadrunner(TM),
Sidewinder(TM), and Phoenix represent the finest available in
custom-designed, volume-produced, performance motorcycles.  Manufactured at
the company's corporate headquarters and manufacturing facility, and available
with a variety of customized options and designs, Titan large displacement
motorcycles are sold through a network of over 80 domestic and international
dealers.

    NOTE:  Any statements released by Titan Motorcycle Co. of America that are
forward-looking are made pursuant to the safe-harbor provisions of the Private
Securities Litigation Reform Act of 1995.  Editors and investors are cautioned
that forward-looking statements invoke risks and uncertainties that may affect
the Company's business prospects and performance.  These include economic,
competitive, governmental, technological and other factors discussed in the
statements and in the Company's filings with the Securities and Exchange
Commission.