Toyota to Build Lexus in North America
6 April 2000
Toyota to Build Lexus in North America; Popular Lexus RX 300 Sport Utility Vehicle to Roll Off Line in 2003ERLANGER, Ky., April 5 Toyota announced today that its Cambridge, Ontario, plant will build the Lexus RX 300 beginning in 2003, making Toyota Motor Manufacturing Canada, Inc. (TMMC) the first plant outside Japan to produce a Lexus model. "It is Toyota's intent to build automobiles in the countries where we sell our products in volume," said Tag Taguchi, president of Toyota Motor North America. "All of our North American plants have earned a reputation for excellence, and there is no doubt the Cambridge plant will produce the superior quality that Lexus consumers demand." In 1999, Lexus sold 73,498 RX 300s in the United States and 3,109 in Canada. The announcement is particularly good news for U.S. Lexus dealers because the RX 300 represents the fastest growing segment of the luxury industry. "RX 300 was the first of a new breed of car-based luxury SUVs, combining sedan-like comfort with truck-like ruggedness, and it continues to lead the segment," said Jim Press, executive vice president of Toyota Motor Sales, U.S.A., Inc. "When we launch the first North American-built RX 300, you can bet our passion for perfection will continue." Toyota also announced that TMMC would be increasing its capacity by 20,000 vehicles annually, bringing its total production capability to 220,000. That increase would add another 300 jobs at the Cambridge plant. To accommodate the RX 300 production and capacity increase, Toyota will invest another $450 million (U.S.) at TMMC, which currently builds the Corolla and Camry Solara. To allow for Lexus production, Solara will move to the Georgetown, Ky., plant, which currently makes the Camry sedan as well as Avalon and Sienna. This will allow the Kentucky plant to serve as the core manufacturing facility for three vehicles that share the same platform, thus maximizing production efficiency. Capacity will remain the same. To coincide with that move, Sienna minivan production will shift from Georgetown to the Princeton, Ind., plant. Last December, Toyota announced its plans to increase annual capacity at Toyota Motor Manufacturing, Indiana by 150,000 vehicles as part of the company's intention to boost North American production capacity from 1.25 million to 1.45 million vehicles per year. The expansion will accommodate Sienna production, currently made at Toyota's Kentucky plant, while the existing facility will produce the Tundra and Sequoia. "Toyota is confident that with these additions and rotation of models at our plants, we will be able to maximize efficiency within our North American plant operations," said Teruyuki Minoura, president and CEO of Toyota Motor Manufacturing North America, Inc. "The team members at each of our four plants here have achieved excellence in quality and have met every production challenge presented to them. With their continued commitment, we will be able to provide the American consumer with the highest quality locally produced cars and trucks on the market," Minoura said. The RX 300 will bring to nine the number of Toyota models built in the U.S. and Canada. With today's manufacturing announcements, total North American investment will be nearly $13 billion, with direct employment of nearly 33,000 people by 2003.