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Pick-Ups Plus Announces the Development of Its New E-Commerce Site

4 April 2000

Pick-Ups Plus Announces the Development of Its New E-Commerce Site

    MASON, Ohio--April 4, 2000--Pick-Ups Plus, Inc. (OTCBB:PUPS) announced today the appointment of Intec Solutions, Inc. of Crescent Sprint, KY as its e-commerce site developer. Intec Solutions specializes in information technology, web site creation and e-commerce development.
    Scheduled for completion on or before May 15, 2000, Pick-Ups Plus' e-commerce site will dramatically increase sales and provide exposure for Pick-Ups Plus not only nationally, but internationally as well. John Fitzgerald, president of Pick-Ups Plus, said: "We are very excited about our entry into the e-commerce field, as it will vastly expand our market and add additional revenues, not only for our Company, but for our individual franchisees as well. This tactical move will put us light years ahead of our mom and pop competition."
    In addition to adding to total sales revenues, the e-commerce site will add product installation revenues for the Pick-Ups Plus retail locations, and will give Pick-Ups Plus the name recognition in areas yet to be serviced by a retail store. Pick-Ups Plus is in the process of formulating revenue projections at this time.
    Pick-Ups Plus, Inc. is a retailer and franchiser of stores devoted exclusively to the sale and installation of accessories for pickup trucks and sport utility vehicles. Through the opening of company stores and select franchises, Pick-Ups Plus, Inc. intends to become the national leader in providing accessories for pickups and SUVs while obtaining its share of this $30 billion dollar market. For updates on Pick-Ups Plus, Inc. please visit Strategic Investors Group's web site at www.stratego.net, or Pick-Ups Plus, Inc.'s web site at www.pickupsplus.com.

    This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Exchange Act of 1934, as amended by Public Law 104-67 and is subject to safe harbor created by these sections. Actual results, performance or achievements could differ materially from those anticipated in such forward-looking statements, which involve numerous risks and uncertainties. Past performance is not necessarily indicative of future results.