Daewoo Continues Record Sales Pace
4 April 2000
Daewoo Continues Record Sales PaceCOMPTON, Calif., April 3 Daewoo Motor America ended first quarter sales with another record month. March sales of 6101 units represented a 14% increase from February. More significant is the 436% increase from March 1999 and Daewoo 2000 year to date sales of 16,369 is an astonishing 505% increase from first quarter 1999. March sales by model included 2114 Leganza, 1718 Nubira and 2269 Lanos. Model 1999 2000 March YTD March YTD Leganza 691 1378 2114 6252 Nubira 365 811 1718 4998 Lanos 344 1051 2269 5119 Total 1400 3240 6101 16369 The Daewoo Motor America retail network continues to expand at a rapid pace with a total of 377 outlets in 48 states up from 333 in February. Aggressive brand awareness advertising begun in first quarter will continue in April in support of Daewoos goal of 100,000 sales in the 2000 model year.