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Land Rover North America, Inc. Announces March Sales Figures of 2,056 Units

4 April 2000

Land Rover North America, Inc. Announces March Sales Figures of 2,056 Units
       March Sales Round Out the Best First Quarter Ever for Land Rover


    LANHAM, Md., April 3 Land Rover North America, Inc. has
posted its second best March sales figures ever, with sales of 2,056 units.
This result rounds out the best first quarter ever for Land Rover.
Furthermore, the first quarter of 2000 was the best first quarter ever for
Discovery models, with 1,562 units sold.

                                SALES SUMMARY
                      MARCH '00        MARCH '99   Y-T-D '00        Y-T-D '99
    Range Rover          494               487       1,476            1,714
    Discovery          1,562             1,969       5,126            4,744
    Total:             2,056  (-16.3%)   2,456       6,602 (+2.2%)    6,458

    NOTE: Range Rover sales include 4.6 HSE and 4.0 SE.

    Land Rover North America, Inc., established in 1986, imports Range Rover
and Discovery Series II vehicles manufactured in Solihull, England, for sale
in the U.S. and is a wholly owned subsidiary of The BMW Group, Munich,
Germany.