Pick-Ups Plus Featured in Two Articles in Industry Leading Magazine

30 March 2000

Pick-Ups Plus Featured in Two Articles in Industry Leading Magazine

    MASON, Ohio--March 30, 2000--Pick-Ups Plus, Inc. (OTCBB:PUPS) announced today that it has been featured in two separate articles in the March/April 2000 issue of Sport Truck & SUV Accessory Business magazine, the industry standard for the pickup truck and SUV industry. The first article, which covers some five pages, tells of the business philosophies of Pick-Ups Plus' President, John Fitzgerald, and his commitment to customer service. It is entitled "Success in Cincinnati" and explains how Mr. Fitzgerald developed the expertise which he plans to use nationally in an aggressive franchise marketing program.
    The second article, "Betting on the Franchise" tells of the unique individuals, from all walks of life, who are opening successful Pick-Ups Plus franchises nationwide from Pittsburgh, PA to Portland, OR.
    To read these articles and fully understand what a unique company Pick-Ups Plus really is, visit their web site at www.pickupsplus.com. There you will find that this family oriented business is destined to be one of the leaders in the $30 billion dollar pickup and SUV accessory industry.

    Pick-Ups Plus, Inc. is a retailer and franchiser of stores devoted exclusively to the sale and installation of accessories for pickup trucks and sport utility vehicles. Through the opening of company stores and select franchises, Pick-Ups Plus, Inc. intends to become the national leader in providing accessories for pickups and SUVs while obtaining its share of this $30 billion dollar market. For updates on Pick-Ups Plus, Inc. please visit Strategic Investors Group's web site at www.stratego.net, or Pick-Ups Plus, Inc.'s web site at www.pickupsplus.com.

    This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Exchange Act of 1934, as amended by Public Law 104-67 and is subject to safe harbor created by these sections. Actual results, performance or achievements could differ materially from those anticipated in such forward-looking statements, which involve numerous risks and uncertainties. Past performance is not necessarily indicative of future results.