The Cobalt Group Creates More Internet Leads for Auto Dealers by Distributing Used Car Inventory to CarTrackers.com and Usedcars.com
15 March 2000
The Cobalt Group Creates More Internet Leads for Auto Dealers by Distributing Used Car Inventory to CarTrackers.com and Usedcars.com
SEATTLE--March 15, 2000--Shoppers Nationwide
The Cobalt Group , a leading provider of Internet-based business-to-business services to the automotive industry, today announced that it has added CarTrackers.com and Usedcars.com to its growing network of vehicle distribution partner Web sites.
Cobalt will provide its 200,000 used car listings to these premier automotive Web sites, dramatically expanding its auto dealer clients' reach on the Internet. Cobalt also partners with other leading new and used car shopping destinations such as DealerNet, Yahoo!, InfoSpace, Excite@Home, BuySellBid.com and AutoVantage to distribute car listings.
"The vehicle inventory distribution partnerships that Cobalt is forging with leading automotive destination sites help auto dealers reach millions of motivated car buyers and add tremendous value to our dealer clients' overall Web presences," said David Potts, vice president of business development and product management at The Cobalt Group. "Cobalt is continuously seeking opportunities to expand this network to ensure that our dealers' inventory is broadly distributed across the Internet."
Potts added that these partnerships provide a cost-effective means for dealers to market to motivated online car shoppers. Inventory distribution to Usedcars.com and CarTrackers.com will be automatically available to all Cobalt Web Essentials Package and Web Premier Package customers. Shoppers will be able to search through used vehicle listings and link directly to dealer Web sites to request a quote or schedule a test drive -- with only a few quick clicks.
About the Cobalt Group
The Cobalt Group(TM) , based in Seattle, is a leading provider of Internet-based products and services for the automotive industry. Through Internet-based application development and hosting, data management, and online referral services, Cobalt helps dealers, dealer groups and automobile manufacturers harness the power of the Internet to realize new efficiencies, win new prospects and better serve their customers.
With approximately 5,200 dealer Web site clients, over 10,000 dealers using its parts locating system, and relationships with 16 automotive manufacturers and more than 50 of the 100 largest dealer groups in the United States, Cobalt is one of the leading technology companies serving the automotive industry. Cobalt operates MotorPlace.com(TM) (www.motorplace.com), a business-to-business vertical portal for the automotive industry; DealerNet(R) (www.dealernet.com), one of the best-known automotive destination sites on the Web; and PartsVoice(R) (www.partsvoice.com), a leading OEM auto parts locating and data management service. The Cobalt Group also owns IntegraLink Corporation, the auto industry's premier provider of advanced data extraction and reporting services.
Cobalt offers Web site services that are endorsed by the National Automobile Dealers Association.
For more information, please visit The Cobalt Group at www.cobaltgroup.com.
About CarTrackers.com
Established in 1997, CarTrackers (www.cartrackers.com) is a unique automotive Web site designed to empower the consumer throughout the full car ownership experience. The Company's mission is to arm consumers with all the tools they need to help them throughout the entire process of buying, maintaining and selling a vehicle. CarTrackers.com accomplishes its mission by offering innovative services such as new car quote requests, finance and insurance quotes, Lemon checks, extended warranties, car reviews, a comprehensive pre-owned vehicle database, advice columns, forums, finance and lease calculators, and more.
About Usedcars.com
Usedcars.com is one of the premier used car sites on the Internet, MSN has placed it on top of its "One of the Top 10 Sites on the Internet for Used Cars" list. Usedcars.com receives between 3-4 million gross impressions monthly with over 300,000 unique visitors, and the site is growing at the rate of 20% per month. What makes Usedcars.com the used cars site of choice for millions of Internet users is the Company's complete coverage of the various aspects that make up the used car market's needs and wants. Usedcars.com covers used car sales, cars wanted, new and used parts, car services, gifts, movies for car fanatics, a bookstore, car collectibles, financing, credit report, credit repair, repair and maintenance tips, insurance and warranties, and soon will feature a "live" auction.
The Cobalt Group, Cobalt, DealerNet, MotorPlace.com, PartsVoice, CarTrackers.com, Usedcars.com, Yahoo!, InfoSpace, Excite@Home, BuySellBid.com and AutoVantage are registered trademarks or trademarks of their respective owners.