CarParts.Com Announces Partnership with Community Site, Freshalloy.Com
28 February 2000
CarParts.Com Announces Partnership with Community Site, Freshalloy.ComIRVINE, Calif., Feb. 28 -- Freshalloy.com, the online community for automotive enthusiasts, announced an alliance with Carparts.com, the largest Internet retailer of automotive parts and accessories, offering its readers the opportunity to buy products for the customization or repair of their vehicles in an online shop. Readers will now have access, linked through the customization section of the site, to over 1.5 million auto related accessories, performance and replacement parts. Freshalloy.com is swiftly becoming the resource for industry news, collecting within its sleek, cutting-edge graphic design, the inside story as it unfolds. Freshalloy.com not only reveals recent releases on the domestic front, but offers a glimpse of what is to come from foreign markets in the years ahead. Visitors to the site enjoy interviews with top designers as well as Freshalloy's "Community Forums", a message board that fosters interaction between enthusiasts worldwide. Allying with Carparts.com further enhances this relationship by offering solutions to people seeking ways to enhance the performance of their vehicle, offering them the key to living out their automobile dreams. Says Sina Ghabhoussi, business development manager of Freshalloy.com, "We at Freshalloy.com have long anticipated bringing this kind of service to our readers. We are eager to build a lasting relationship with Carparts.com and expect to hear some very satisfied feedback from car afficionados on an international scale. Not only will they be able to read about high performance vehicles, they will be able to obtain the products that help their own vehicle drive like one." Through a specific customization table in the site's "Upgrade" menu, visitors to Freshalloy.com merely click on the area of the car they need parts or accessories for, then select to view the corresponding items on Carparts.com. Freshalloy has begun conducting product tests to help buyers make choices suitable to their needs as they comb through Carparts.com's extensive selection. About CarParts.com CARPARTS.COM (http://www.CarParts.com) offers the world's largest e-commerce platform for car and truck parts including performance, replacement, body, restoration, accessories and recycled OEM parts for cars, trucks and SUVs. The easy-to-use Web site offers convenient online access and timely delivery for more than 1.5 million automotive products from over 500 major manufacturers including AC Delco, Beck Arnley, Borg Warner, Accel, Motorcraft, Federal Mogul, Borla and Lund. CarParts.com is headquartered in Santa Monica, CA and backed by @Ventures, the venture capital arm of CMGI, Rho Management, Barnard & Co., Investor AB Group, Brand Equity Ventures, St. Paul Venture Capital and Ravenswood Capital. About Freshalloy.com Freshalloy.com (http://www.freshalloy.com) is the online resource for auto enthusiasts and is committed to exploring new avenues that bring the thrill of driving to the Internet. Freshalloy.com culls the latest auto news and international industry developments, conducts insightful interviews with top notch experts, and helps a community of avid drivers make informed decisions about the cars they drive and ways of improving them. Based in Irvine, CA, freshalloy.com is a privately-held company. For More Information, Please Contact Sina Ghaboussi, Freshalloy.com, 949-584-5225.