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ESD The Engineering Society Presents e-Auto 2000

18 February 2000

ESD The Engineering Society Presents e-Auto 2000 - Manufacturing in the e-Auto World, March 20-21 in Romulus, Mich.

    SOUTHFIELD, Mich., Feb. 18 -- ESD The Engineering Society
presents e-Auto 2000 - Manufacturing in the e-Auto World.  The event will be
held on March 20-21, 2000 at the DoubleTree Hotel in Romulus, Michigan.  The
conference begins on Monday, March 20, with a networking dinner followed by
the keynote address delivered by Brian Kelley, Vice President of Ford Motor
Co. and President of ConsumerConnect.  A panel discussion moderated by Jim
Heaton, President of AMR Consulting, brings the evening to a close.  On
Tuesday, March 21, the conference begins with an Internet tutorial, followed
by speakers covering important aspects of e-Auto manufacturing, case studies
and a panel discussion.  Speakers and panelists include cutting-edge
professionals from Datasweep, Delphi Automotive, Ford Motor, General Motors,
i2 Technologies, IBM, Magna, Meritor Automotive, Microsoft, Perot Systems, Sun
Microsystems and Think & Do Software.
    The U.S. auto industry has made a major commitment to move aggressively in
leveraging the power of Internet technology and the e-Business model to
improve products, customer satisfaction and the corporate bottom line.  The
e-Business model is characterized by one-on-one marketing initiatives, lower
cost integration and improved communications.  The adoption of an e-Business
model ensures dramatic changes will occur throughout the automotive industry
in process, systems and organizations.
    At e-Auto 2000, topics include these changes and their strategic
implications for manufacturing organizations.  The conference will describe
the key role manufacturing must play in delivering on the promise of
e-Business and provide some insights on how manufacturing organizations can
successfully adapt to the e-Auto world.
    Co-sponsors of this event are the Canadian Consulate General, Detroit and
The National Center for Manufacturing Sciences (NCMS).  For more information
or to register call Nancy Strodl at 248-355-2910, ext. 152 or visit the ESD
web site for more information and on-line registration.
    Founded in 1895 as the Association of Graduate Engineers of the University
of Michigan, ESD has evolved into the largest multi-disciplinary engineering &
scientific society of its kind with members throughout the Great Lakes Region.
ESD achieves its mission of enhancement of the vitality of the engineering
profession through technical conferences, expositions, training courses, and
published materials.  For membership information call 800-659-2559 or register
on-line with the ESD web site at http://www.esd.org .