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lowestpremium.com Goes Live in Sacramento

16 February 2000

lowestpremium.com Goes Live in Sacramento - Innovative Way to Shop For And Purchase Auto Insurance
    SAN FRANCISCO, Feb. 16 -- lowestpremium.com is now live in
Sacramento. The auto insurance shopping service, already launched in Fresno,
California, now adds Sacramento and surrounding cities to its service area.
    "Every driver believes he or she is paying too much for auto insurance,
and odds are they're right," said Mark Folk, lowestpremium.com's CEO and a
former senior executive of one of America's largest auto insurers. "At
lowestpremium.com we collect your information once, then using our proprietary
technology and our access to the rates of over 200 insurers, instantly display
the 10 lowest quotes. Once you select the best quote from the insurer, we
electronically forward your information to a local insurance agent who
completes the process."
    "We've found that consumers in Fresno save an average of $484 on their
annual premiums when they use lowestpremium.com," stated Ish Sapoval, chief
marketing officer. "We fully expect that level of savings to continue in
Sacramento. That's our idea of giving you the power to pay less."
    In order to offer the best value and most complete comparative shopping
service available, lowestpremium.com follows three important principles:
1) Simplicity -- providing the consumer with an easy-to-use, yet powerful,
rate engine to do all the work consumers don't have time for;
2) Value-offering the choice to research and purchase an automobile insurance
policy that fits the user's needs, car and budget; and 3) Complete
service-bringing together a network of preferred agents committed to
lowestpremium.com's high standards of customer service.
    NOTE:  lowestpremium.com is the URL and service mark for
Lowest Premium Insurance Services, Inc., a licensed insurance agent/broker in
the State of California (License Number OC69128).