Pennzoil-Quaker Acquires Australian Automotive Accessories Business
3 February 2000
Pennzoil-Quaker State Company Acquires Australian Automotive Accessories BusinessHOUSTON, Feb. 2 -- Pennzoil-Quaker State Company announced today that its wholly owned subsidiary, Pennzoil-Quaker State Australia Company, has acquired Auto Fashions, a 25-year-old Australian automotive accessories firm operated by Robert Hicks Pty Ltd. Auto Fashions is a leader in the Australian automotive air freshener, sunshade and comfort accessories market. "With its attractive and practical line of products, Auto Fashions is a perfect fit for Pennzoil-Quaker State Australia," said Carlos Alcantara, president of international operations for Pennzoil-Quaker State Company. "This acquisition represents another step toward our global vision of becoming consumers' first choice for automotive products and services that enhance the car and the driving experience." Chris Borschman, managing director of Pennzoil-Quaker State Australia said, "Through innovative product development, major licensing partnerships and retail and customer service expertise Auto Fashions has become a leader in the growing Australian automotive consumer products market. The marriage between Pennzoil-Quaker State and Auto Fashions brings together a world class range of lubricants and performance products with a highly successful line of automotive fashion and comfort accessories." In 1999, Auto Fashions was awarded one of the highest accolades in global licensing when it received the coveted Warner Brothers Presidents Award for the world's best Warner Brothers licensed product lines. Led by executive managers Ray Pawsey and Robyn Parker, Auto Fashions' Preston, Australia-based sales, marketing and administrative team is joining forces with Pennzoil- Quaker State Australia Company's management and staff to create a cohesive, customer focused group dedicated to providing high quality products to Australian consumers. Pennzoil-Quaker State Company is a leading worldwide automotive consumer products company, marketing over 1,300 products with 20 leading brands in more than 50 countries. The company markets Pennzoil(R) and Quaker State(R) brand motor oils, the number one and number two selling motor oils in the United States. Jiffy Lube, a wholly owned subsidiary of Pennzoil-Quaker State Company, is the world's largest fast lube operator and franchiser. Pennzoil- Quaker State Company also markets a complete line of automotive car care products including Axius(TM) auto accessories, Blue Coral(R) and Classic(R) waxes and washes, Black Magic(R) and Westley's(R) tire and wheel care products, Fix-A-Flat(R) tire sealants, Medo(R) air fresheners, Rain-X(R) glass treatments, Gumout(R), Snap(R) and The Outlaw(R) maintenance chemicals and Slick 50(R) engine treatments. The company recently introduced Pennzoil Roadside(TM) Rescue(R) Emergency Fuel Additive, a safe, conveniently packaged emergency fuel additive that transports out-of-gas vehicles about 10 miles from the side of the road to safety. Pennzoil Roadside(TM) Rescue(R) was named one of Business Week's Best Products of 1999.