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Radica Games Limited Announces Harley-Davidson(R) License Agreement

28 January 2000

Radica Games Limited Announces Harley-Davidson(R) License Agreement

   HONG KONG, Jan. 27 -- Radica has entered into
an exclusive worldwide licensing agreement with Harley-Davidson Motor Company
for the rights to market Harley-Davidson(R) branded electronic non-cartridge
based handheld products.
    The line, which includes an interactive game operated by handlebars,
simulates the Harley-Davidson(R) experience right down to maneuvering the
curves and bumps in the road. The player will be as close to feeling like he
or she is riding a Harley-Davidson(R) motorcycle as one can get without
actually riding one.  The product will hit toy, electronics and specialty
stores and high-end catalogs in Third Quarter 2000 and is targeted to boys
ages 6 and up.
    Pat Feely, Radica's CEO said, "Harley-Davidson is without question one of
the most respected and recognized brands in the world. Radica is thrilled to
be developing innovative new products that will feature the Harley-Davidson
brand and embody the image and quality that makes the brand so appealing. This
popular license provides yet another example of Radica's strategic direction
to broaden the array of important properties featured in our product line."
    Radica joins an impressive roster of Harley-Davidson(R) licensees whose
juvenile program includes Mattel, Fisher-Price, GT Interactive, Infogrames and
Haddad among others.
    "We are excited to partner with Radica Games to bring the Harley-
Davidson(R) motorcycle experience to the next generation of riders.  We look
forward to developing a line of truly unique products," said Joyce Muffoletto,
Manager of Licensing at the Harley-Davidson Motor Company.
    The foregoing discussion contains forward-looking statements that involve
risks and uncertainties that could cause actual results to differ materially
from projected results.  Forward-looking statements include statements about
efforts to attract or prospects for additional or increased business, new
product introductions and other statements of a non-historical nature.  Actual
results may differ from projected results due to various Risk Factors,
including Risks of Manufacturing in China, Dependence on Product Appeal and
New Product Introductions, and Dependence on Major Customers, as set forth in
the Company's Annual Report on Form 20-F for the fiscal year ended October 31,
1998, as filed with the Securities and Exchange Commission.  See "Item 1.
Description of Business - Risk Factors" in such report on Form 20-F.
    Radica Games Limited (Radica) is a Bermuda company headquartered in Hong
Kong.  Radica is a leading developer, manufacturer and distributor of
electronic handheld and tabletop games.  Radica has subsidiaries in the
U.S.A., Canada and the U. K., and a factory in Dongguan, Southern China.  More
information about Radica can be found on the Internet at http://www.radicagames.com.