DaimlerChrysler Statement in Response to GM Van Donation to SAFE KIDS
19 January 2000
DaimlerChrysler Statement in Response to GM Van Donation to SAFE KIDSAUBURN HILLS, Mich., Jan. 18 -- The following is a DaimlerChrysler statement in response to GM van donation to SAFE KIDS. DaimlerChrysler congratulates General Motors on its donation of 50 Venture vans to the National SAFE KIDS mobile car seat check up program. With 8 out of every 10 children at risk everyday in improperly installed safety seats, we must all work together to help prevent countless injuries and deaths. A mobile check up van in each state will help make a difference -- just as DaimlerChrysler's "Fit for a Kid" service is making a difference by providing a child safety seat inspection program at dealers across the country. These are two different approaches to this crisis and there is clearly room for both. Last June, DaimlerChrysler, working with Fisher-Price and the National Safety Council, launched the "Fit for a Kid" service: A free, permanent child safety seat inspection service, for customers. Currently the program is being piloted in Denver, Minneapolis-St. Paul, Sacramento, and Washington, DC. It will be available at more than 1,000 Chrysler, Jeep and Dodge dealers nationwide by the end of the year 2000. There are more than 35 million children 8 years of age and under in the U.S. and the misuse rate for child seats is estimated at 80 percent. That means more than 25 million children are at risk and need their safety seats inspected. With 1,000 dealers by the end of December, "Fit for a Kid" will have the capacity to inspect 800,000 car seats a year, compared to the estimated 30,000 inspected by all other car seat inspection programs in 1998.