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NAIAS Sets Record With 12th Annual Charity Preview

17 January 2000

NAIAS Sets Record With 12th Annual Charity Preview
    DETROIT, Jan. 14 -- The North American International Auto
Show 2000 Charity Preview set another record this year by raising $5.25
million for children's charities in the Detroit area.  All of this was
accomplished in one night -- tonight -- making it one of the nation's top
single-night fundraisers.
    "Each year, I am amazed at the goodwill that is shown for these
charities," said Russ Shelton, senior co-chair of the NAIAS.  "The NAIAS is
recognized as a world-class show, on par with Frankfurt, Geneva, and Tokyo,
and the generosity of our Charity Preview guests is world-class as well."
    The black tie event is the first opportunity for the public to see the
North American International Auto Show.  Tickets for the event are $300 per
person, and all of the 17,500 tickets were sold.
    The $5,250,000 will benefit eleven children's charities in the Detroit
area, which include Barat Child and Family Services, Boys and Girls Clubs of
Southeastern Michigan, Boys Hope-Girls Hope of Detroit, The Children's Center,
Children's Services of Northeast Guidance Center, The Detroit Institute for
Children, Easter Seal Society of Southeast Michigan, Judson Center, March of
Dimes, Detroit Police Athletic League and the newly created Detroit Auto
Dealers Association (DADA) Charitable Foundation.  The DADA Charitable
Foundation further extended the benefit of Charity Preview by granting money
to programs at another five charities in the Detroit Area.
    The Charity Preview opening ceremonies were held on the concourse of Cobo
Center this evening.  The DADA Executive Committee presented a check to the
eleven children representing the charities of Detroit.
    The North American International Auto Show (NAIAS) is sponsored by the
NAIAS LLC, an association of the Detroit auto dealers.