carOrder.com and Click2Asia.com Partner To Give Away a Free Auto Each Month
12 January 2000
carOrder.com and Click2Asia.com Partner To Give Away a Free Automobile Each Month Throughout the Year 2000Click2Asia Members Reap Huge Benefits from Monthly Web Site Promotions LOS ANGELES, Jan. 12 -- Click2Asia, the leading online community that unites Asians globally, and carOrder.com, the Internet's first and largest automotive eDealer, have partnered to give a free car each month to lucky Click2Asia members throughout the year. The type of cars given away throughout 2000 will vary, but the retail value of each car will be $20,000. "Forrester Research findings show that out of all ethnic groups online, Asian Americans are most likely to make a purchase," said Joseph Cheon, CEO, Click2Asia. "carOrder.com recognized this marketing potential and came to us to tap the burgeoning Asian online community. By enabling click2asia.com to give away a new car every month to our members, we have established a powerful loyalty tool for both community and brand building." "We see the importance to allocate a portion of our marketing budget to target the Asian online community and this partnership with click2asia.com afforded us the perfect opportunity," said Brian Stafford, president and co-founder, carOrder.com. "Click2Asia has the ideal membership base and community building tools necessary for us to reach this lucrative online market and provide members with a chance to win free automobiles -- and get great deals on cars from our Web site." Different promotions, such as the "Free the Nuts" campaign that launched January 10, will be held monthly to select lucky members who will receive free cars. Members can participate in fun and interactive promotions including having the most new-member referrals, joining a "Click2Asia Club," recruiting members to your "Club," having the most "Click2Asia Points," among many others that will be developed throughout the year. As part of Click2Asia's "Y2K Sweepstakes" that ended December 31, 1999, carOrder.com sponsored the grand prize -- a Mercedes CLK -- to a click2asia.com member. The winner of the $50,000 Mercedes was chosen through a random drawing of people who signed up for click2asia.com membership in 1999. About carOrder.com carOrder.com, the Internet's first and largest automotive eDealer, is located on the Internet at http://www.carorder.com and offers consumers the ability to research, build, price, order and finance new cars via its Web site, with delivery directly to customers' homes or offices. As an eDealer, carOrder.com is taking the online automotive industry one step further by allowing customers to buy a car online without ever setting foot in a traditional dealership. carOrder.com is in the process of buying 100 franchises and turning them into distribution and logistics hubs for Internet car sales. carOrder.com offers vehicles at the lowest price possible, guaranteeing the ultimate in service, savings and customer care. About Click2Asia.com Headquartered in Los Angeles, Click2Asia is the leading community and lifestyle Web site for Asians globally. Initially Click2Asia plans to dominate the English speaking online community then partner with regional Asian sites to provide localized, in-language content to native language online users. The Click2Asia site is a unique and entertaining Web site that provides visitors with distinctive, informative and interactive content that focuses on and joins Asians and those interested in Asia worldwide. Click2Asia is actively seeking strategic partners for content, traffic and technology to achieve its global Asian initiatives. For more information, please visit http://www.click2asia.com.