Volvo Cars Launches New Media Site
11 January 2000
Volvo Cars Launches New Media SiteROCKLEIGH, N.J., Jan. 11 -- Volvo Car Corporation has created a new media site on the Internet, designed to serve as a one-stop shop for journalists worldwide. The site, launched Monday, January 10 from the North American International Auto Show, will contain both global and country-specific material. "Our aim is to improve and facilitate the information flow between ourselves and the media," says Bodil Eriksson, senior vice president, Corporate Communications at Volvo Car Corporation, "The service will be customized so journalists around the world can easily retrieve and receive press releases, artwork, presentations and other materials related to particular areas of interest." The new media site can be found on: http://media.volvocars.com