BMW Media Site
4 January 2000
Karen Vonder Meulen Corporate Communications 201-307-3788 BMW GROUP INTRODUCES NEW WEBSITE EXCLUSIVELY FOR MEDIA WOODCLIFF LAKE, NJ, DECEMBER 15, 1999...BMW Group today introduced a revolutionary new press website: <http://www.press.bmwgroup.com/>www.press.bmwgroup.com. The BMW Press Club, developed specially for media covering the company and automotive industry, offers journalists exclusive access to breaking news on the BMW Group including Land Rover and BMW Product, speeches, sales, marketing and promotional events, historical data plus a complete image library. By logging onto the site, journalists can register and enter the world of the BMW Group. Data is presented in a clear and easy to read format. Through a series of search mechanisms, the user can swiftly navigate through the history of BMW and Land Rover, pull up recent statements and executive speeches, learn about marketing and promotional events, or pull up the specifications of the latest products and model line. With the click of a button, the user can zoom in and retrieve the subject detail and print or download the printed information and photography . The Press Club will enable those seeking information, photography and archival information an easily accessible way to prepare their stories via the Internet from the office, home or on the road. Links to BMW Group subsidiaries are a valuable resource as well, and provide information on other areas of the company including Financial Services, BMW Manufacturing and BMW Mobile Tradition that includes complete archived images. # # #