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Autobytel.com Auction Hits the Open Road with Specialty Cars and Motorcycles

21 December 1999

Autobytel.com Auction Hits the Open Road with Specialty Cars and Motorcycles

   Autobytel.com CEO Mark Lorimer Kicks-Off Specialty Series Full-Throttle,
            Placing Harley Davidson Sportster on the Auction Block

    IRVINE, Calif., Dec. 21 -- Autobytel.com , the
leading international automotive e-commerce services provider, today announced
the inclusion of a specialty and collectible section to its recently launched
auction site.  In celebration of the new specialty series, Mark Lorimer,
President and CEO of Autobytel.com is putting his pedal to the metal by
placing his 1997 Harley Davidson Sportster XL 1200S on the auction block.  The
highest bidding Autobytel.com shopper will become the proud new owner of a
chief executive officer's hog.
    "We're very excited about bringing classic, collectible and specialty cars
and motorcycles into the Autobytel.com Auction space," said Mark Lorimer,
President and CEO, Autobytel.com.  "The auction site has been revving-up since
it launched in November, clocking in with over $200 million in vehicle
postings, and I thought putting my Harley on the auction block during the
holidays would be a terrific way to demonstrate the scope of our auction
program."
    In addition to this new specialty series, Autobytel.com continues to offer
consumers new and used vehicles, along with a wide range of automotive
accessories, parts, and components through its relationship with
Fairmarket.com.   Fairmarket.com provides the Autobytel.com parts and
accessories auction with a reach into 73% of the Internet community.
    Autobytel.com plans to spotlight several specialty cars and motorcycles in
the coming months.  A classic 1965 T Bird will debut on the auction site in
January, opening up a full-scale community for collectible shoppers to
tool-around and place bids.
    Mark Lorimer's Harley is currently keeping its motor warm on the Autobytel
Auction website (http://www.autobytel.com).  Bidding will be open to the public until
January 6, 2000.

    About autobytel.com inc.
    Internationally-branded Autobytel.com (http://www.autobytel.com) is the
acknowledged leader in online automotive commerce(1).  The most comprehensive
automotive Internet site, Autobytel.com offers consumers a positive purchasing
and ownership experience, while providing its Accredited Dealer Network with
the most efficient way to reach online car buyers.  As it assists consumers
through every aspect of the automotive life cycle, Autobytel.com provides
continuity into the next vehicle purchase.  Launched in March 1995,
Autobytel.com's low-cost, no-haggle car-buying program is available in the
U.S., Canada (http://www.autobytel.ca), the United Kingdom (http://www.autobytel.co.uk) and
Sweden (http://www.autobytel.se).  In 1999, Autobytel.com was ranked #1 in Dealer
Satisfaction with Online Buying Services for the second year in a row(2).

    The statements contained in this press release that are not historical
facts are forward-looking statements under the federal securities laws.  These
forward-looking statements are not guarantees of future performance and
involve certain risks, uncertainties and assumptions that are difficult to
predict.  Actual outcomes and results may differ materially from what is
expressed in, or implied by, such forward-looking statements.  Autobytel.com
undertakes no obligation to update publicly any forward-looking statements,
whether as a result of new information, future events or otherwise.  Among the
important factors that could cause Autobytel.com's actual results to differ
materially from those expressed in, or implied by, the forward-looking
statements are changes in general economic conditions, increased or unexpected
competition, the failure to close the acquisition of A.I.N. Corporation,
changes in A.I.N. Corporation's financial performance, and other matters
disclosed in Autobytel.com's filings with the Securities and Exchange
Commission.

    (1) As reported by J.D. Power and Associates, Autobytel.com accounts for
45% of all new vehicles sold through an online service. (8.23.99).
    (2) J.D. Power and Associates 1998-1999 Dealer Satisfaction With Online
Buying Services Studies(SM).  1999 study conducted among dealership Internet
specialists who completed 1,024 individual evaluations.