Record Dodge, Jeep(R) Sales Lead Best November Ever
2 December 1999
Record Dodge, Jeep(R) Sales Lead Best November Ever
AUBURN HILLS, Mich., Dec. 1 -- Led by Dodge and Jeep(R)
brands, U.S. sales of Dodge, Chrysler, Plymouth and Jeep vehicles, numbering
194,716 units, marked the best November ever for those brands, compared to
last year's record 192,012.
For the 23rd time in the last 25 months, Dodge Division set a monthly
record with 112,117 vehicles sold, compared to 111,659 during the same time in
1998. Sales of Jeep brand vehicles tallied 43,849, up 8 percent compared to
last year's 39,031. Chrysler brand sales were also up versus 1998, at 25,133
from 23,466. And for the 15th consecutive month, sales of Dodge and Jeep
sport utilities -- including Dodge Durango, Jeep Grand Cherokee, Cherokee and
Wrangler -- set a collective monthly record, with 59,192 sales in November
1999, compared to 55,025 units sold in November of last year.
There were 25 selling days in November 1999, versus 24 one year earlier,
which -- due to the industry practice of calculating percentage changes based
on daily selling rates -- can create the infrequent anomaly of higher year-
over-year volume totals, compared to decreasing year-over-year percentage
changes.
Car sales, at 53,970 units sold, were up 3 percent versus 1998 (50,178),
while truck sales of 140,746 vehicles, were down 5 percent compared to last
year's record 141,834.
"Clearly, we posted impressive sales numbers in November, despite
aggressive truck incentives offered by our competitors, and an extremely
competitive minivan market segment," said Theodor R. Cunningham, Executive
Vice President, Sales and Marketing. "We're especially pleased with our
continued sport utility sales success, as well as our strong car showing led
by Chrysler 300M and Dodge Stratus.
"Our already comprehensive product portfolio has expanded even further
this month with the Dodge Dakota Quad Cab -- the industry's first midsize
four-door pickup -- already selling out as it arrives at dealerships,"
Cunningham added. "The Chrysler PT Cruiser will be going on sale this Spring,
and a host of other vehicles are shortly to follow, sure to continue our
strong sales momentum."
The all-new Dodge Dakota Quad Cab, largely in its initial month on dealer
lots, had sales of 1,331 vehicles.
All-time November records were set by Chrysler Town & Country minivan --
at 6,828 units, surpassing the previous high mark of 6,216, set in 1995 --
300M (4,483, vs. 1998's 4,376) and Stratus (9,580, up 50 percent vs. 1998's
6,141). Not to mention a number of other carlines posting year-over-year
increases, including: Dodge Neon, at 7,456 up 9 percent over last year's
6,577; Dodge Intrepid, with 11,077 units sold compared to 1998's 9,805;
Chrysler LHS, at 2,304 up 27 percent over last year's 1,735; and Chrysler
Cirrus, with 2,679 units sold compared to 1998's 2,417.
Jeep completed a perfect trifecta of November sales increases, with Grand
Cherokee up 6 percent (23,585 sales, vs. 21,415 last year), Cherokee
increasing 13 percent (13,982 compared to 11,930) and Wrangler up 6 percent
(6,282 vs. 5,686).
DaimlerChrysler Corporation U.S. Sales Summary, Thru November 1999
Month Sales DR % Sales CYTD DR % Sales MYTD DR %
Model Curr Pr Change Curr Pr Change Curr Pr Change
Yr Yr Yr Yr Yr Yr
Neon 4314 4588 -10% 67407 75073 -10% 9779 12532 -22%
Breeze 1941 3138 -41% 49233 56151 -12% 4826 7742 -38%
Prowler 263 136 86% 2113 1447 46% 472 289
63%
PLYMOUTH CAR 6518 7862 -20% 118753 132671 -10% 15077 20563 -27%
Voyager 7099 9994 -32% 130116 144341 -10% 14523 20893 -30%
PLYMOUTH TRUCK
7099 9994 -32% 130116 144341 -10% 14523 20893 -30%
PLYMOUTH BRAND
13617 17856 -27% 248869 277012 -10% 29600 41456 -29%
Cirrus 2679 2417 6% 29144 36075 -19% 5030 5707 -12%
Sebring Coupe 1441 1835 -25% 24281 31709 -23% 3376 4446 -24%
Sebring Convertible
2976 2951 -3% 48809 47567 3% 6214 6074 2%
Concorde 4422 5053 -16% 55838 59685 -6% 9214 10998 -16%
300M 4483 4376 -2% 52033 26142 99% 9961 9170 9%
LHS 2304 1735 27% 22313 14988 49% 5031 4119 22%
CHRYSLER CAR
18305 18367 -4% 232418 216166 8% 38826 40514 -4%
PT Cruiser 0 0 0% 0 0 0% 0 0 0%
Town & Country
6828 5099 29% 63778 65679 -3% 13220 10778 23%
CHRYSLER TRUCK
6828 5099 29% 63778 65679 -3% 13220 10778 23%
CHRYSLER BRAND
25133 23466 3% 296196 281845 5% 52046 51292 1%
Wrangler 6282 5686 6% 83100 78181 6% 13341 13469 -1%
Cherokee 13982 11930 13% 151811 134031 13% 28341 26693 6%
Grand Cherokee
23585 21415 6% 275958 206714 33% 50574 40459 25%
JEEP BRAND 43849 39031 8% 510869 418926 22% 92256 80621 14%
Talon 0 0 0% 0 2957 -100% 0 149 -100%
Vision 0 0 0% 0 501 -100% 0 0 0%
EAGLE BRAND 0 0 0% 0 3458 -100% 0 149 -100%
CPJE CAR 24823 26229 -9% 351171 352295 0% 53903 61226 -12%
CPJE TRUCK 57776 54124 2% 704763 628946 12% 119999 112292 7%
CPJE DIVISION
82599 80353 -1% 1055934 981241 8% 173902 173518 0%
Neon 7456 6577 9% 104614 112410 -7% 16787 17914 -6%
Stratus 9580 6141 50% 85730 100737 -15% 17144 13496 27%
Avenger 943 1353 -33% 16871 22884 -26% 2348 3248 -28%
Intrepid 11077 9805 8% 132310 98012 35% 22435 21480 4%
Viper 91 73 20% 1149 1147 0% 199 173 15%
DODGE CAR 29147 23949 17% 340674 335190 2% 58913 56311 5%
Caravan 20371 19787 -1% 269133 268238 0% 38734 40529 -4%
Durango 15343 15994 -8% 174462 139811 25% 33602 33677 0%
Dakota 10507 11444 -12% 131136 140971 -7% 21214 25181 -16%
Ram P/U 31647 35569 -15% 395065 377334 5% 67208 78382 -14%
Ram Wagon 1032 1095 -10% 18867 15967 18% 2050 1939 6%
Ram Van 4070 3821 2% 48536 47934 1% 8610 8654 -1%
DODGE TRUCK 82970 87710 -9% 1037199 990255 5% 171418 188362 -9%
DODGE DIVISION
112117 111659 -4% 1377873 1325445 4% 230331 244673 -6%
TOTAL
CAR 53970 50178 3% 691845 687485 1% 112816 117537 -4%
TOTAL
TRUCK 140746 141834 -5% 1741962 1619201 8% 291417 300654 -3%
TOTAL CAR
& TRUCK 194716 192012 -3% 2433807 2306686 6% 404233 418191 -3%
Total
Minivan 34298 34880 -6% 463027 478258 -3% 66477 72200 -8%
Total Sport
Utility 59192 55025 3% 685331 558737 23% 125858 114298 10%
Selling Days 25 24 281 281 51 51