Internet Crashes SF Auto Show Mock auto disaster at San Francisco International Auto Show.
24 November 1999
ECOVERAGE AUTO SHOW Frank Addotta puts the finishing touches on a mock auto disaster at the eCoverage booth, Wednesday, November 24, 1999, during the setup for the San Francisco International Auto Show. The first company to provide quote-to-claim insurance over the Internet, eCoverage is demonstrating the damage that can occur when a tornado hits, reinforcing the importance of rapid response in auto coverage to the 250,000 attendees of the annual show. Contacts: Shirley Gines, Code8 Communications for eCoverage, 858-395-0888, sgines1@san.rr.com, and Wendy Moro, 650-340-0242, wendy@focalpointpr.com. Photo by Court Mast. (PRNewsFoto)[DM] SAN FRANCISCO, CA USA 11/24/1999SAN FRANCISCO, Nov. 24 -- eCoverage (http://www.ecoverage.com), an Internet company with a new online service that makes every aspect of insurance efficient and easy, will showcase the all new "2000 Disaster LX" at the San Francisco Auto Show, demonstrating the damage that can occur when a tornado hits. Complete with glaring lights and sirens, a pink flamingo, downed telephone pole, picket fence, tree branches and more, the 2000 Disaster LX will be the centerpiece of eCoverage's 4,200 square foot booth and among the more than 800 sleek new autos, vans and trucks unveiled at this year's show, November 25 - December 5 at the Moscone Convention Center. (Photo: http://www.newscom.com/cgi-bin/prnh/19991124/SFW036 ) "The eCoverage 2000 Disaster LX will serve as a stark reminder to the 250,000-plus consumers at the show of the importance of obtaining auto coverage from a company that will be there after an accident or when a natural disaster hits. eCoverage's commitment to the consumer is the primary promise that we want to communicate," said David Riker, eCoverage president and CEO. "Our high profile at the show also underscores the growing importance of the Internet in the multi-billion dollar automotive market. Consumers are using the Internet to research their car purchases, obtain auto loans, and now with eCoverage, buy and manage their auto insurance." Autos & The Internet Consumers are increasingly relying on the Internet to research, make auto purchases, secure financing and now, with eCoverage, to obtain auto insurance online: -- Research: 40% of car buyers rely on the Internet to research information about different models, features and prices, according to Jupiter Communications. -- Buy: 2.4 million autos will be purchased online by 2002, according to Jupiter Communications. -- Finance: Currently, 11% of car loans are secured online, with that number expected to rise to 65% to 70% within the next five years, according to CNW Marketing Research Corp. -- Insure: 15% of all automotive policies will be sold over the Internet by 2003, resulting in online premiums of approximately $18 billion versus less than 1%, or approximately $1 billion, in 1998, according to Morgan Stanley Dean Witter. eCoverage at SF Auto Show Additional activities at the eCoverage San Francisco Auto Show (Booth #1104) include: -- Buy Insurance Online: eCoverage will host eight Internet kiosks, allowing show visitors to obtain an instant auto insurance quote, secure coverage, print their policy and proof of insurance card instantly. Post-show, consumers simply log on to http://www.ecoverage.com to manage their account or file a claim, or call eCoverage's 24/7 customer support line. -- On-the-Ground Rapid Response Vehicle: eCoverage's brightly painted Nissan XTerra will be in the booth, underscoring the company's commitment to be "on the ground" helping consumers with claims and insurance questions. -- One-of-a-Kind Floor Exhibit: A first-time exhibitor at the SF Auto Show, eCoverage's 4,200 square foot booth is equivalent in size to automotive giants like Dodge and three-times that of traditional "brick and mortar" insurance companies, including AAA Insurance. -- High Visibility Branding: As consumers enter the show, the eCoverage brand will be pervasive, including entryway banners, show ticket stubs, the show guide and more. About eCoverage eCoverage (http://www.ecoverage.com) is the Internet-based company focused on making every aspect of insurance efficient and easy, from quote to claim. The company offers the speed, control and convenience of self-service transactions; simple language and simple processes; no middlemen to drive up prices and sell unnecessary coverage; and around-the-clock customer service. Launched in September 1999 with California car insurance, San Francisco-based eCoverage will offer a full line of personal insurance products for cars, boats and homes nationwide in early 2000.