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Michelin Receives Unprecedented 22nd Award From J.D. Power And Associates

4 November 1999

Michelin Receives Unprecedented 22nd Award From J.D. Power And Associates

    GREENVILLE, S.C., Nov. 3 -- Since J.D. Power and Associates
added tires to its annual customer satisfaction studies in 1989, Michelin has
received 22 of 30 possible awards, a feat unequalled in the award's history
for tires.  According to J.D. Power and Associates, Michelin has received more
awards than all other tire manufactures combined.
    This year, Michelin received three J.D. Power and Associates awards --
Best Replacement Tire for Passenger Vehicles in Customer Satisfaction, Best
Replacement Tire for Light Trucks in Customer Satisfaction and now, Best
Original Equipment Tire for Passenger Vehicles in J.D. Power and Associates
1999 Original Equipment Tire Satisfaction Study.
    "Michelin is extremely proud of our distinctive history of customer
satisfaction," says Alison Heiser, brand manager, Michelin. "The J.D. Power
and Associates award takes our quality measure beyond the test track and
demonstrates that we are delivering what is important to our consumers in
their daily lives."
    The independently funded J.D. Power and Associates 1999 Original Equipment
Study is based upon the responses of more than 28,000 U.S. vehicle owners and
lessees of 1996-1998 model year vehicles.
    Michelin's J.D. Power and Associates award history:

    * Best Replacement Tire for Passenger Vehicles in Customer Satisfaction
      1992 - 1994, 1997 and 1999
    * Best Replacement Tire for Light Trucks in Customer Satisfaction 1995 -
      1999
    * Best Original Equipment Tire for Passenger Vehicles in Customer
      Satisfaction 1994 - 1996 (tie), 1998 and 1999
    * Best Original Equipment Tire for Light Truck Vehicles in Customer
      Satisfaction 1996 - 1998
    * Best Overall Original Equipment Tire in Customer Satisfaction 1989 -1991
      and 1993*
    * After 1993, this category was split into Best OE Tire for Passenger
      Vehicle/Light Truck Satisfaction.

    J.D. Power and Associates is a global marketing information services firm
operating in key business sectors including market research, forecasting and
customer satisfaction. They are headquartered in Agoura Hills, Calif.
     Michelin manufactures and sells tires for every type of vehicle including
airplanes, automobiles, bicycles, earthmovers, farm equipment, heavy duty
trucks, motorcycles and the space shuttle. Headquartered in Greenville, S.C.,
Michelin North America employs 27,000 and operates 23 plants.