Jaguar Breaks Long-Standing, Single-Year Sales Record
27 October 1999
Jaguar Breaks Long-Standing, Single-Year Sales RecordMAHWAH, N.J., Oct. 25 -- Jaguar Cars announced that it has surpassed its long-standing, single-year sales record in the United States. Prior to today, Jaguar's record sales, since 1986, had been 24,464 vehicles. "This is an extraordinary day in our company's history," said Michael H. Dale, president of Jaguar North America. "Achieving this record is testimony of the Jaguar team's dedication to serving our customers. Every member of our team, from those on the factory floor to our employees here in the U.S. and our dealers throughout the country, played a key role in reaching this milestone." Today's full-year sales record occurs with over two months left in the calendar year. "This year's introduction of our all-new S-TYPE sedan and XKR sports car has taken us to this new sales height," said Dale. "But we cannot overlook the impact that our strides in improved quality and sales satisfaction have played in our growth. This is a great year for Jaguar in the U.S." Jaguar's product line in the U.S. consists of the XJ8, XJ8 L, XJR, Vanden Plas, Vanden Plas S/C and S-TYPE sedans, and the XK8 and XKR coupes and convertibles. The company's U.S. sales in 1998 totaled 22,503 vehicles. There are 134 Jaguar dealerships in the U.S.