Foreign Financial Firms in Japan Pursue Different Strategies - Success Stories

13 October 1999

Foreign Financial Firms in Japan Pursue Different Strategies - Success Stories: Japan Series Shows How Different Foreign Financial Firms are Competing

    NEW YORK--Oct. 13, 1999--As more financial sector reforms kick in this month and Japan's 'Big Bang' gathers steam, foreign financial firms in Japan are settling on their strategies and rolling them out.
    But it's far from clear who the eventual winners will be. Get the October issue of SUCCESS STORIES:JAPAN, and read the third in a series of in-depth profiles of foreign financial firms in Japan.
    Any non-Japanese financial firm, whether gearing up to compete in asset management, investment banking or commercial finance, shouldn't miss the article on Putnam Investments in this issue, or the series, which started with Fidelity Investments.
    Also in the October issue, senior executives of two foreign auto parts companies in Japan, Dana Corporation and Walbro (LSE: TI Group), discuss their business and why Japan is such an important part of their plans. A former senior executive of Revlon provides tips and advice for firms wishing to translate successful sales training techniques to the Japanese market. The president of BT Japan discusses its plans to combine internet businesses with Japan Telecom and AT&T . And the story of Blockbuster Japan shows how even having the right joint venture partner is no guarantee of success.
    As always, SUCCESS STORIES:JAPAN contains a combination of original news, management insight and information exclusively designed to help non-Japanese companies in any industry succeed in Japan. The current issue offers material of special interest to electronics equipment and manufacturing technology companies.
    Japan is the world's second-largest economy. SUCCESS STORIES:JAPAN is an executive newsletter and the only management publication for foreign companies interested in Japan. It provides executives and CEOs with marketing ideas and fresh, detailed business solutions from non-Japanese executives who regularly conduct successful business there. SUCCESS STORIES:JAPAN regularly offers surveys, interviews and information that supplement its detailed profiles of unique Japan business strategies. By subscription only, it's intended for those who need better and more specific information on how to grow their Japan businesses.
    The October issue is only available to subscribers. To subscribe to SUCCESS STORIES:JAPAN or for more information, visit www.SuccessStories.com/sshome.htm or e-mail CustSvc@SuccessStories.com.