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First Priority Group Announces Stock Buy Back Program

5 October 1999

First Priority Group Announces Stock Buy Back Program

    PLAINVIEW, N.Y., Oct. 5 -- First Priority Group, Inc.
, announced today that its Board of Directors approved a stock
buy back program whereby the Company may purchase, from time to time, up to
400,000 shares of common stock in the open market.
    Barry Siegel, Chief Executive Officer, stated: "First Priority has been
very successful in its efforts to dramatically reduce overhead and position
the Company for extraordinary growth and profitability."
    The Company's wholly owned subsidiary, National Fleet Service, Inc. has
experienced remarkable recent growth in its fleet management business.  The
last two contracts the Company has secured have been the largest in its
history.  Revenues for the fleet subsidiary are now in record territory and
are expected to continue to rise even further.  The Company's affinity auto
club program has been delivering exemplary results, all while the Company's
wholly owned subsidiary, driversshield.com, carefully continues to build its
Internet based auto collision repair claims management service, for the
insurance industry.  This exciting new company, which is currently being
pre-marketed to the insurance community, is receiving an overwhelmingly
positive reception.  The Company anticipates it will handily exceed its
predicted revenue model for its new Internet subsidiary, which is scheduled to
be operational on or about November 15th.  The Company has had a
non-interactive, informational site, for demonstration and marketing purposes
only, for about seven weeks.
    Siegel further stated: "We believe that the stock is extremely undervalued
and does not at all reflect the Company's tremendous potential, which will be
realized in the near term.  He continued to add: We expect that our
shareholders are in for a pleasant surprise and will be rewarded soon for
their continued support."
    First Priority Group is primarily engaged directly and through its wholly
owned subsidiaries in nationwide managed auto care services for self-insured
corporate fleets, insurance companies, members of affinity groups and
consumers.
    Certain information contained herein includes information that is forward
looking.  The matters referred to in forward-looking statements may be
affected by the risks and uncertainties involved in the Company's business.
These forward-looking statements are qualified in their entirety by the
cautionary statements contained in the Company's Securities and Exchange
Commission filings.