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First Conferences Announces Another Top Level Speaker Added to 'CRM for Internet Auto Sales' Conference, Atlanta

8 September 1999

First Conferences Announces Another Top Level Speaker Added to 'CRM for Internet Auto Sales' Conference, Atlanta

    ATLANTA, Sept. 7 -- JD Power and Associates' Director of
Consulting Operations, Chris Denove, is the latest in a long line of high
level industry experts confirmed to present at this year's biggest Auto
Retailing event, "Customer Relationship Management for Internet Auto Sales"
which takes place in Atlanta on November 10-11, 1999.
(http://www.firstconf.com/auto/crm)
    "Although everyone is talking about the Internet, very few people are
stepping back to really look at the long term fundamental changes.  Effective
CRM techniques are likely to have a big impact on automotive retail over the
next few years.  Our surveys consistently show that dealers must embrace the
Internet as the way forward for building effective and lasting customer
relations," says Denove, JD Power's leading Automotive Industry consultant.
    Others speaking at the event include Bob Gordon of The Auto Channel, David Greene of Autoweb.com, Chip
Perry of AutoTrader.com, Stephen Henson of Kelley Blue Book, Maryann Keller of
priceline.com, Mike McFall and Kim Hackett of AutoNation, and Ann Delligatta
of Autobytel.com.  Hendrick Automotive's Blandon Prater, Lithia Automotive's
Jeff DeBoer, Mark Brown of Reynolds and Reynolds, Jim Ziegler of Ziegler
Supersystems, Jon Lancaster of Car America, and Todd Smith of Target Marketing
are among others confirmed.  Wayne Williams, chairman of the NADA IT committee
and Scott Lilja from NADA's Used Car Guide will also be presenting at the
event.
    Full program details are at http://www.firstconf.com/auto/crm .
    The agenda examines how CRM and e-business is transforming profits in the
automotive retail industry.  Packed with practical examples and case studies
from those companies already developing CRM to kick start e-business programs,
this groundbreaking event is already attracting considerable global interest.
Email toby@firstconf.com for more details.
    Presentations will be interactive with Q&A sessions from the speakers and
a highly focused exhibition will give attendees the opportunity to see
practical CRM solutions from leading systems providers.
    'Customer Relationship Management for Internet Auto Sales' is part of an
ongoing series of automotive events organized worldwide by First Conferences.