GenCorp and PolymerLatex form Strategic Alliance to Serve Global Paper Markets
1 September 1999
GenCorp and PolymerLatex form Strategic Alliance to Serve Global Paper MarketsFAIRLAWN, Ohio, Sept. 1 -- GenCorp announced today that its Performance Chemicals business has formed a strategic alliance with PolymerLatex, a joint venture between Bayer AG and Degussa-Huls AG, to serve the needs of their global paper customers. GenCorp has, in the United States, and PolymerLatex has, in Europe, an extensive network of manufacturing and technical capabilities. Both companies have achieved leading domestic positions in the paper, carpet and textile industries. "This alliance will enable GenCorp and PolymerLatex to more effectively serve multinational customers who desire single source supply arrangements," said Marvin Zima, President of GenCorp Performance Chemicals. "Since GenCorp's acquisition of PolymerLatex's U.S. emulsion polymers business last year, our two companies have developed a strong working relationship. We have complementary capabilities and business philosophies which should enhance the attractiveness of the alliance to customers." Strong applications knowledge, along with two independently developed portfolios of technologies, uniquely positions this new alliance to utilize approximately 1.5 billion pounds / 700 thousand metric tons (dry) of combined polymer capacities to deliver differentiated solutions to global customers. GenCorp Performance Chemicals is a leader in custom engineered polymers and chemicals used as coatings, adhesives and additives in products for the North American paper, carpet/textiles and specialty markets. Performance Chemicals is a division of GenCorp, a $1.7 billion technology-based manufacturer which also holds leading positions in markets served by its Decorative & Building Products and Vehicle Sealing businesses, and its aerospace and defense segment, Aerojet. Customer inquiries should be directed to Jim Hohman, Vice President for GenCorp's Paper Business (330-628-6582) or Uwe Latsch, Director of Marketing for PolymerLatex's Paper Business (49-2365-496521).