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Rockwell Automation To Hold International Event in Milwaukee in 2003

27 August 1999

Rockwell Automation To Hold International Event in Milwaukee in 2003

    MILWAUKEE, Aug. 27 -- Complete automation leader Rockwell
Automation, a business of Rockwell , and the Greater Milwaukee
Convention and Visitors Bureau (GMCVB) today announced Rockwell Automation
plans to hold its annual Automation Fair in Milwaukee in 2003.
    This will result in an estimated economic impact of $10 million for the
Milwaukee area during Automation Fair, scheduled for the week of Nov. 17,
2003.
    "This is a great win," said Dawn Poker, GMCVB vice president of sales and
marketing.  "Bringing this major piece of business to Milwaukee underscores
Rockwell's commitment to the city."
    According to Keith Nosbusch, president of Rockwell Automation Control
Systems, "We are proud to hold Automation Fair in Milwaukee in 2003 because it
will mark the 100th anniversary of the original Allen-Bradley Company.  By
holding the event at the Midwest Express Center, more of our local employees
will have the opportunity to participate."
    Rockwell Automation employs more than 5,000 in the greater Milwaukee area,
and its corporate parent, Rockwell International Corporation, will move its
corporate headquarters to Milwaukee in September.
    Rockwell Automation brings together leading brands in industrial
automation, including Allen-Bradley controls, Reliance Electric power
transmission products, Dodge mechanical power transmission components, and
Rockwell Software.
    Rockwell Automation's unique Complete Automation(TM) approach of helping
customers achieve a competitive advantage is supported by thousands of
authorized partners, distributors and system integrators around the world.
    Rockwell is a $7 billion electronic controls and communications company
with global leadership market positions in industrial automation, avionics and
communications, and electronic commerce.  The company employs about 40,000
people at more than 450 locations in 40 countries.
    The Greater Milwaukee Convention and Visitors Bureau (GMCVB) is a
non-profit organization whose primary focus is promoting and marketing greater
Milwaukee to tourists and convention and meeting planners nationally and
internationally.  The GMCVB has more than 700 members, including
hotels/motels, restaurants, attractions, services and area businesses.  Its
main office is at 510 W. Kilbourn Avenue, Milwaukee.  It also has sales
offices in Chicago and Washington D.C.