NASCAR Winston Cup Team Owner Michael Kranefuss Hits the Road On His Custom Mobil 1 Racing Titan Roadrunner Sport
25 August 1999
NASCAR Winston Cup Team Owner Michael Kranefuss Hits the Road On His Custom Mobil 1 Racing Titan Roadrunner Sport
PHOENIX, Aug. 25 -- Titan(R) Motorcycle Co. of America
announced today that NASCAR(R) Winston Cup Team owner Michael
Kranefuss and Titan have joined forces in a major strategic alliance aimed at
further developing, marketing and promoting the Titan Motorcycle brand through
the sport of NASCAR(R). As the team owner of Jeremy Mayfield's No. 12
NASCAR(R) Winston Cup Team and former director of Ford Motor Company's
worldwide racing efforts, Kranefuss is considered by many industry insiders as
one of the most respected executives in all of auto racing.
"I am very excited about the strategic relationship I have entered into
with Titan Motorcycle Co.," said Kranefuss. "Titan's tireless dedication to
producing only the finest quality performance motorcycles is very evident in
the custom Titan Roadrunner(TM) the company has built for me. Mark Green and
all the great people at Titan Motorcycle Co. have proven to be extremely
capable of producing quite possibly the finest hand-built performance
motorcycles on the market today. My personalized, customized Titan features
some of the very best billet components, and the 112 in. high-performance
motor is by far the most powerful motorcycle I have ever ridden. The
uncompromising attention to detail, brilliant paint and graphics that Titan
created to resemble our Winston Cup race car are nothing short of spectacular.
My Titan motorcycle has changed my life to a degree, and I am honored that
Titan Motorcycle Co. has entrusted Jeremy Mayfield and me to assist in its
marketing, merchandising and promotional motorsports programs," Kranefuss
said.
"When the opportunity to join forces with NASCAR(R) Winston Cup Team owner
Michael Kranefuss presented itself, we jumped on it! Michael's knowledge,
experience and expertise in motorsports are unequaled," said Mark Green,
Titan's marketing director. Under the guidance and direction of Michael
Kranefuss, Ford recorded 88 major racing championships. "Michael's track
record speaks volumes for his ability to spot a winner and to build a positive
brand name awareness in the marketplace, and we are extremely pleased with his
decision to participate in Titan's marketing efforts," Green said.
"We look forward to expanding and strengthening our relations to include
national marketing and merchandising promotions that are beneficial to the
Titan dealer network across the country. Michael has a wealth of knowledge
and experience to draw from that we believe will help keep Titan way ahead of
the competition. We consider Michael a valuable asset for Titan's continued
growth into the new millennium," concluded Green.
Founded in 1994, Titan Motorcycle Co. of America is a premier designer,
manufacturer and distributor of high-end, American-made, V-twin engine
motorcycles marketed under various Titan trademarks. Titan's unique,
hand-built configurations, including the Gecko(TM), Roadrunner(TM),
Sidewinder(TM) and Phoenix(TM), represent the finest available in
custom-designed, volume-produced, performance motorcycles. Manufactured at
the company's corporate headquarters and manufacturing facility, and available
with a variety of customized options and design, Titan large displacement
motorcycles are sold through a network of over 80 domestic and international
dealers.
NOTE: Any statements released by Titan Motorcycle Co. of America that are
forward-looking are made pursuant to the safe harbor provisions of the Private
Securities Litigation Reform Act of 1995. Editors and investors are cautioned
that forward-looking statements invoke risks and uncertainties that may affect
the company's business prospects and performance. These include economic,
competitive, governmental, technological and other factors discussed in the
statements and/or in the company's filings with the Securities and Exchange
Commission.