Lear's Current Display Displays Current At the Automotive Hall of Fame
17 August 1999
Lear Corporation's Current Display Displays Current At the Automotive Hall of Fame LEAR CORPORATION - AUTOMOTIVE HALL OF FAME DISPLAY "The switch on a door is like your sensory system," the display explains. One youngster attending the Automotive Hall of Fame touches a button to find out how. The innovative, interactive Lear Corporation display entertains and educates through the summer. (PRNewsFoto)[KC] DEARBORN, MI USA 08/17/1999
DEARBORN, Mich., Aug. 17 -- Lear Corporation has its finger
on the pulse of young people with its current display in the Automotive Hall
of Fame in Dearborn, MI. Lear's unique interactive showcase, designed to tie
in with students' studies of the central nervous system, draws parallels
between the nerve impulses and electrical connections of the human body and
the "neural network" of a Lear-designed automotive interior. Southfield-based
Lear Corporation is one of the world's largest automotive
suppliers, producing interior systems and electronic and electrical
distribution systems for automakers around the globe.
(Photo: http://www.newscom.com/cgi-bin/prnh/19990817/DETU010 )
The stunning set-up at the Automotive Hall of Fame is aimed primarily at
middle school students, but there is interesting information for people of all
ages. The central focus is an actual Lear door module -- complete with
window, wiring and trim. A cut-away panel allows a peek inside so the
observer can see what happens when the electric window activator is pressed.
To show the similarity between automotive and anatomic electrical
activity, Lear created a representation of the human nervous system with a
visual map of electrical impulse communication.
Lear packs plenty of fun facts into its display -- such as how long the
nerve network is in the human body (47 miles) and how many switches and
sensors are in a typical car (60). The innovative, interactive display is
both educational and entertaining.
"The display is a way for our company to support the Automotive Hall of
Fame's educational mission and to showcase some of our automotive interior and
electronic systems capabilities for area residents and visitors to the
metropolitan Detroit area," said Lear Chairman and Chief Executive Officer Ken
Way. Lear is a long-time supporter of the Automotive Hall of Fame and Way is
a member of its Board of Directors.
"The Lear exhibit has been well received by students and adults alike,"
said Gene McKinney, President of the Hall of Fame. "It helps emphasize our
educational mission and we are excited about partnering with motor vehicle
suppliers and manufacturers on such projects."
The current Lear display at the Automotive Hall of Fame is the company's
second (last summer's focused on safety) and one of many presented by
automakers and suppliers in the facility, which opened two years ago on the
Greenfield Village campus in Dearborn, Michigan.
The Automotive Hall of Fame is open from 10 a.m. to 5 p.m. every day
during the summer. Admission is $6 for adults, $5.50 for seniors age 62+ and
$3 for youth age 5-12 years; there is no admission charge for children under
five years of age.
Lear Corporation, a Fortune 200 company, is one of the world's largest
automotive suppliers, with 1998 pro forma sales of more than $12 billion. The
company's world-class automotive interior and electrical/electronic
distribution products are designed, engineered and manufactured by more than
100,000 employees in over 300 facilities located in 33 countries.
Information about Lear and its products is available on the Internet at
http://www.lear.com .