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Budget Rent a Car Appoints International Sales Agent in Germany

17 August 1999

Budget Rent a Car Appoints International Sales Agent in Germany

        Discover the World Marketing to Develop Strong Brand Presence

    LISLE, Ill., Aug. 16 -- Budget Rent a Car International,
Inc., a subsidiary of Budget Group, Inc. , has appointed Discover
The World Marketing as its general international sales agent in Germany.
    "We have chosen Discover The World Marketing to kick-start our new
corporate operations in Germany," stated Sandy Miller, chairman and CEO,
Budget Group, Inc.  "Our goals for Germany are ambitious and we wanted a
company with proven professional sales experience to help us achieve them."
    Discover the World Marketing will serve as Budget's sales force in the
short-term and will assist the company in quickly establishing a strong
presence for the Budget brand in the German market place.  The company also
will focus on generating outbound sales and developing long-term partnership
agreements with key travel groups.
    "As our initial sales and marketing arm in Germany, Discover the World
Marketing will work closely with us as we prepare to open Budget locations at
major airports, cities and railway stations throughout the country," continued
Miller.
    Budget Rent a Car, a wholly owned subsidiary of Budget Group, Inc., is one
of the world's top three car and truck rental systems.  The Budget system,
which operates under the same name worldwide, has more than 2,900 airport and
local market locations in over 120 countries and territories.  Budget has
nearly 900 corporate-owned and franchised locations throughout the Europe,
Middle East and Africa region.  Around the world, Budget differentiates itself
in the industry through its "out of the ordinary" products and services.