Bikers Dream Announces New Executive Hires

15 July 1999

Bikers Dream Announces New Executive Hires

    MIRA LOMA, Calif.--July 15, 1999--Bikers Dream Inc. Thursday announced two new executive employees filling key positions that had been vacant.
    Michael J. Fisher joins Bikers as CFO, bringing to the company a long and successful career in financial management. Fisher was formerly vice president-finance of Thermador Corp., a high-end appliance manufacturer and has held a variety of progressively responsible financial management positions in manufacturing companies such as Bell & Howell, Maytag and FMC Corp.
    David P. Munro recently assumed the position of director of manufacturing. After receiving his certificate in mechanical engineering, Munro began his career with a five-year technical apprenticeship at GM in England, after which he earned degrees in electronics and industrial technology in the United States.
    His work experience also includes more than 15 years in the aerospace, metal fabrication and plastic injection molding industries with companies such as B.F. Goodrich Aerospace and Fairchild Industries.
    Herm Rosenman, chairman and CEO commented: "We are pleased to have attracted the interest of executives of the caliber of Michael and David. Michael's exceptional background will help us to introduce new process controls and tighten up the operation of our management systems.
    "David's broad manufacturing and experience and certification as a Quality Engineer (ASQ) will assist us in achieving our production goals in product quality and output. I am confident that we will now be better able to refine our financial and manufacturing processes to world-class levels."
    Bikers Dream is a manufacturer, distributor and retailer of quality-built American heavyweight cruiser motorcycles. Corporate headquarters and manufacturing operations are located in Mira Loma.

    Certain matters discussed herein are "forward-looking" statements intended to qualify for the safe harbors from liability in the Private Securities Litigation Reform Act of 1995. Such forward-looking statements are subject to certain risks and uncertainties, which could cause actual results to differ materially from those anticipated as of the date hereof. Specific factors that might cause such a difference might include, but not be limited to, those referenced by the company's 10KSB for the year ended Dec. 31, 1998. The forward-looking statements contained herein are only made as of the date hereof and the company undertakes no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.