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Morgan Stanley Dean Witter Launches Coverage on Lithia Motors Inc.

8 July 1999

Morgan Stanley Dean Witter Launches Coverage on Lithia Motors Inc.

    MEDFORD, Ore.--July 8, 1999--Morgan Stanley Dean Witter initiated equity research coverage today on Lithia Motors, Inc. with an "outperform" rating.
    The report is entitled, "Great Concept AND Proven Results."

    www.lithia.com