The Auto Channel
The Largest Independent Automotive Research Resource
The Largest Independent Automotive Research Resource
Official Website of the New Car Buyer

DaimlerChrysler's Dodge, Chrysler, Plymouth and Jeep Set All-Time Quarter

2 July 1999

DaimlerChrysler's Dodge, Chrysler, Plymouth and Jeep(R) Brands Set All-Time Quarter, Half-Year Records
    AUBURN HILLS, Mich., July 1 -- DaimlerChrysler Corporation's
Dodge, Chrysler, Plymouth and Jeep brands sold an all-time record
1,390,273 vehicles in the first half of 1999, including 729,006 in the second
quarter, also an all time quarterly high, the Corporation announced.  In June,
the Corporation sold 255,496 vehicles in the U.S., with Dodge, Chrysler,
Plymouth and Jeep contributing 239,079 to that total; Mercedes-Benz making up
16,417.
    Second quarter sales for the Dodge, Chrysler, Plymouth and Jeep brands
were up 1 percent over last year, making this the third consecutive quarterly
record set by those brands.  Half-year sales were up 7 percent over the same
period in 1998, surpassing the previous half-year record of 1,301,618, set in
1998.  June sales for the American brands were down 5 percent against June
1998's all-time record number.  Mercedes-Benz, meanwhile, posted an 8 percent
sales gain in June, the brand's third best month ever in the U.S.
    "We had our best first half ever," said James P. Holden, Executive Vice
President of Sales, "and with the new products we have coming out later this
year, including the Dakota Quad Cab, we're positioned for a dynamite second
half, as well.  We think the market continues to show strength, and we have a
robust production schedule planned to match that demand."
    Dodge, Chrysler, Plymouth and Jeep set seven sales records in June, 14 new
sales highs in the second quarter and 18 high marks in the first six months of
the year.  June sport utility vehicles sales were 64,578, a 15 percent
increase and the tenth consecutive monthly record for SUV sales.  Truck sales
as a whole, including minivans and sport utility vehicles, tallied 172,116, a
1 percent decrease versus June 1998's record truck numbers.  Dodge, Chrysler
and Plymouth passenger cars sales were 66,963, a 14 percent decrease over the
previous June's 77,778.
    Individual monthly records were set by the Jeep brand -- 49,122, a 12
percent increase over Jeep's June 1998 sales -- and the sixth consecutive
monthly record set by Jeep.  Dodge Ram Pickup sold a record 37,650 units, a 2
percent increase and the twelfth month out of the last 14 that the Ram Pickup
had record numbers.  In addition, Dodge Durango, with sales of 15,456, was up
27 percent compared to June 1998, also a monthly high.  Sales of the award-
winning Chrysler 300M surged as well in June, with 4,381 vehicles sold, up 90
percent over June 1998's 2,302.
    Half-year highlights, in addition to the all-time high for the
Corporation, include the Dodge Division, with an all-time first-half sales
record of 792,417.  Separately, Dodge truck also had an all-time sales high
from January to June, selling 597,610 vehicles, a 9 percent increase over
1998's first half.  Jeep brand vehicle sales for the first half of 1999 were
269,627, up 15 percent from the same period last year.  Included in that
total were Jeep Grand Cherokee sales of 136,960, a 12 percent increase for
that model line.
    Among the 14 quarterly records was a new SUV high mark, with 194,110, an
all-time quarterly record for that segment.  Truck sales, at 519,782, were up
2 percent over second quarter 1998, and the seventh consecutive quarter in
which truck sales have set records.

        DaimlerChrysler Corporation U.S. Sales Summary, Thru June 1999

              Month Sales    DR %  Sales CYTD     DR %    Sales MYTD      DR %
    Model     Curr    Pr   Change  Curr    Pr    Change   Curr    Pr    Change
               Yr     Yr            Yr     Yr              Yr     Yr

    Neon      7923   8864   -11%  41017   44431    -8%   57009   66393   -14%
    Breeze    4608   6932   -34%  35688   35182     1%   46822   55695   -16%
    Prowler    172    143    20%   1102     683    61%    1538     775    98%
    PLYMOUTH CAR
             12703  15939   -20%  77807   80296    -3%  105369  122863   -14%
    Voyager  15166  19173   -21%  84231   88774    -5%  117754  122068    -4%
    PLYMOUTH TRUCK
             15166  19173   -21%  84231   88774    -5%  117754  122068    -4%
    PLYMOUTH BRAND
             27869  35112   -21% 162038  169070    -4%  223123  244931    -9%
    Cirrus    3023   4287   -29%  17595   21453   -18%   25731   31014   -17%
    Sebring
     Coupe    2375   3542   -33%  13782   17564   -22%   20103   25157   -20%
    Sebring Convertible
              3983   4785   -17%  30962   30639     1%   40811   40432     1%
    Concorde  5594   6472   -14%  31196   34211    -9%   47421   37785    26%
    300M      4381   2302    90%  27996    3379   729%   41789    3379    NM
    LHS       2048   1690    21%  11009    4480   146%   16893    6248   170%
    CHRYSLER CAR
             21404  23078    -7% 132540  111726    19%  192748  144015    34%
    Town & Country
              5366   7408   -28%  33651   38450   -12%   50731   58313   -13%
    CHRYSLER TRUCK
              5366   7408   -28%  33651   38450   -12%   50731   58313   -13%
    CHRYSLER BRAND
             26770  30486   -12% 166191  150176    11%  243479  202328    20%
    Wrangler  9908   9087     9%  47880   42566    12%   67029   59952    12%
    Cherokee 15185  12663    20%  84787   69000    23%  123747  105448    17%
    Grand Cherokee
             24029  22022     9% 136960  122337    12%  199840  194560     3%
    JEEP BRAND
             49122  43772    12% 269627  233903    15%  390616  359960     9%
    Talon        0    366  -100%      0    2381  -100%     149    4378   -97%
    Vision       0     37  -100%      0     339  -100%       0     850  -100%
    EAGLE BRAND  0    403  -100%      0    2720  -100%     149    5228   -97%
    CPJE CAR 34107  39420   -13% 210347  194742     8%  298266  272106    10%
    CPJE TRUCK
             69654  70353    -1% 387509  361127     7%  559101  540341     3%
    CPJE DIVISION
            103761 109773    -5% 597856  555869     8%  857367  812447     6%
    Neon     11155  14090   -21%  60827   67604   -10%   84295   99397   -15%
    Stratus   7978  12646   -37%  46949   65592   -28%   66142   91203   -27%
    Avenger   1547   2603   -41%   9238   12293   -25%   13686   18229   -25%
    Intrepid 12069   8934    35%  77165   49904    55%  111132   62051    79%
    Viper      107     85    26%    628     624     1%     902     978    -8%
    DODGE CAR
             32856  38358   -14% 194807  196017    -1%  276157  271858     2%
    Caravan  29304  34608   -15% 168813  165883     2%  234923  229378     2%
    Durango  15456  12216    27%  96241   70325    37%  147030   90588    62%
    Dakota   12671  13237    -4%  82920   79503     4%  119759  114458     5%
    Ram P/U  37650  36755     2% 208985  197332     6%  320163  293338     9%
    Ram Wagon 2398   2632    -9%  13367   11071    21%   16276   12080    35%
    Ram Van   4983   4906     2%  27284   25618     7%   40114   35927    12%
    DODGE TRUCK
            102462 104354    -2% 597610  549732     9%  878265  775769    13%
    DODGE DIVISION
            135318 142712    -5% 792417  745749     6% 1154422 1047627    10%
    TOTAL CAR
             66963  77778   -14% 405154  390759     4%  574423  543964     6%
    TOTAL TRUCK
            172116 174707    -1% 985119  910859     8% 1437366 1316110     9%
    TOTAL CAR & TRUCK
            239079 252485   -5% 1390273 1301618     7% 2011789 1860074     8%
    Total Minivan
             49836  61189  -19%  286695  293107    -2%  403408  409759    -2%
    Total Sport Utility
             64578  55988   15%  365868  304228    20%  537646  450548    19%
    Selling Days
                26     26           153     153            230     230