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Dana Trademarks Rolling Chassis(TM), Looks Toward Next Generation of Modules

1 July 1999

Dana Trademarks Rolling Chassis(TM), Looks Toward Next Generation of Modules
    TOLEDO, Ohio, June 30 -- Dana Corporation
announced today it has trademarked the name Rolling Chassis(TM) for its
industry leading under-the-vehicle module, and already is looking forward to
the "next generation" module.
    "The Rolling Chassis module is a symbol of Dana's leadership position as a
systems integrator," said Bill Carroll, president of the Automotive Systems
Group.  "Dana is first in the integration and delivery of this groundbreaking
module, and we feel it is very important to protect the name."  Dana has
applied to register the trademark with the United States Patent and Trademark
Office.
    Carroll said Dana's vision for under-the-vehicle modules calls for the
"next generation" module to be an engineered assembly, where the interfaces
among components are engineered to be truly integrated.  Likely "next
generation" modules will include front and/or rear driving and non-driving
axle components supported by structural cradles with suspensions, struts,
springs, and complete corners.
    "As a systems integrator, our role is to collaborate with our customers to
develop modules that are truly integrated, so the customer gains even more
benefit in terms of innovation, speed to market, and global resources," added
Mike Laisure, vice president of Modules and Systems.
    A chassis module was first produced by Dana for Mack Trucks, Inc. in 1987,
and has since evolved into the Rolling Chassis module.  The Rolling Chassis
module is produced by Dana for the Dodge Dakota pickup truck, manufactured in
Brazil.  The complete module is assembled at a Dana facility in Campo Largo,
Brazil, and delivered to the nearby DaimlerChrysler facility where each
chassis is fitted with an engine, powertrain, and cab.
    Dana has taken a leadership role in systems integration, working with its
OEM customers who are looking for ways to get products to market faster and to
reduce costs.  With systems-driven innovation, automakers save on design,
engineering, inventory, labor, and manufacturing costs.  Modules are delivered
as needed to the assembly line, allowing for more speed and flexibility in
vehicle production.
    "Dana's proven ability in supplying modules frees the automaker to
dedicate itself to its core activities, while spreading the investment risk,"
said Carroll.  "And it allows us to focus on cost, design, speed to market,
and access to Dana's global resources."
    Dana's Automotive Systems Group provides under-the-vehicle products and
integrated modules and systems to customers anywhere in the world.  The
Automotive Systems Group consists of Spicer(R) axle products, Spicer(R)
driveshaft products, Parish(R) structural products, Nakata(R) steering and
suspension products, FTE(R) brake and clutch systems, and a systems
engineering integration and logistics unit.
    Dana Corporation is one of the world's largest independent suppliers to
vehicle manufacturers and the aftermarket.  Founded in 1904 and based in
Toledo, Ohio, the company operates some 330 major facilities in 32 countries
and employs more than 86,000 people.  The company reported sales of
$12.5 billion in 1998.  Dana's Internet address is http://www.dana.com.