Pennzoil-Quaker State Company Names Steve Hanson Vice President of Marketing
29 June 1999
Pennzoil-Quaker State Company Names Steve Hanson Vice President of Marketing for Quaker State ProductsHOUSTON, June 29 -- Pennzoil-Quaker State Company announced today that Steve Hanson has joined the company as vice president, marketing for Quaker State Products. Hanson will focus on providing marketing and brand positioning of the Quaker State(R) branded products in Pennzoil- Quaker State's portfolio. Hanson has 15 years of brand management and marketing experience, most recently as vice president, marketing for the Payless Shoes. From 1996 to 1998, he was marketing director for The Kellogg Company, where he managed the company's $660 million adult cereal business and led the development of three new products from initial concept to product launch. Hanson began his career in 1984 with Procter & Gamble Company, where he managed several high profile laundry and cleaning products in North America, Japan, Mexico and Puerto Rico. Hanson holds a Bachelor of Science degree in Aerospace Engineering from the U.S. Naval Academy and served as a nuclear submarine officer at Pearl Harbor 1979-1984. "Steve brings exceptional talent to the challenge of managing our Quaker State(R) brands," said Pennzoil-Quaker State President and Chief Operating Officer James J. Postl. "He has proven ability to deliver results through a creative, entrepreneurial, customer-focused approach that fits in quite well with the vision of the new Pennzoil-Quaker State Company." Pennzoil-Quaker State Company is a leading worldwide automotive consumer products company that markets Pennzoil(R) and Quaker State(R) brand motor oils, the number one and number two selling motor oils in the United States. Jiffy Lube, a wholly owned subsidiary of Pennzoil-Quaker State Company, is the world's largest fast lube operator and franchiser. Pennzoil-Quaker State Company also markets a complete line of automotive car care products including Axius(TM) auto accessories, Blue Coral(R) and Classic(R) waxes and washes, Black Magic(R) and Westley's(R) tire and wheel care products, Fix-A-Flat(R) tire sealants, Medo(R) air fresheners, Rain-X(R) glass treatments, Gumout(R), Snap(R) and The Outlaw(R) maintenance chemicals and Slick 50(R) engine treatments.