---

Newspapers now compete with their clients...huh?

29 June 1999

It sounds alot like a foot being shot! Newspapers now compete with their dealers...huh?

    CHICAGO, June 29 -- Cars.com, the automotive industry's
fastest growing Web site, today announced the expansion of its New York metro
online presence by launching a co-branded version of its national Web site
with two newspapers.  Included in the co-branded sites are New York Today from
The New York Times (http://www.nytoday.com) and Newsday (http://www.newsday.com).
    Cars.com will expand its New York area online presence even further by
adding eight co-branded Web sites with New York and New Jersey-based
newspapers by mid-July.
    The expansion will significantly increase the number of vehicles available
to car shoppers in the New York and New Jersey area.  Considering that more
than half of car shoppers purchase vehicles within 20 miles from home,
offering this localized vehicle inventory is a value-added benefit to online
car shoppers.  In addition, the co-branded sites offer the over 4 million
adults online in the New York metropolitan area all the local information in
one easy stop -- from news to one of the most expansive vehicle inventories in
the area.
    "By partnering with the leading daily newspapers in the New York area,
cars.com is able to create a strong local market community for car shoppers
and participating dealerships," said Mitch Golub, general manager, cars.com.
"The sheer number of online users in the New York and New Jersey area reveals
the need for solid and useful online content.  By co-branding with the most
well-respected sites in the area, cars.com provides comprehensive local
information online that fulfills the need of a very powerful market."
    Cars.com, which launched in June 1998, has co-branded sites with 71
newspaper Web sites across the country.  By the fall of 1999, cars.com plans
to have 130 co-branded newspaper Web sites.