Microforum Granted Marketing Contract and Excellence Award From Ford
10 June 1999
Microforum Granted Marketing Contract and Excellence Award From Ford Motor CompanyTORONTO, June 9 -- Microforum Inc. (Toronto: MCF) is pleased to announce that, through its wholly owned subsidiary PPL Marketing, it has secured a marketing and communications contract with Ford Motor Company U.S. . This promotion will involve 200 regional dealerships in the Boston area. Financial terms were not disclosed at the request of the client. PPL designed, will implement, manage and provide support for this promotion known as The New England Summit Edition. The program will last for the months of June and July. "This contract expands our existing marketing and promotions relationship with Ford U.S. and supports our strategic initiative to develop a stronger U.S. based business," said Howard Pearl, CEO and President of Microforum. In addition, PPL Marketing was recently awarded Ford's Marketing Excellence Award for 1998. This award recognizes PPL Marketing Services as a consistent supplier of excellence in service and execution to the Ford Motor Company's 1998 marketing programs. The award is based on a selection of projects that PPL worked on throughout the year. Microforum's PPL Marketing has won this prestigious annual award on seven other occasions. About Microforum Microforum Inc. (http://www.microforum.com) is a leading Internet applications, and technology services corporation providing a broad range of electronic commerce and integrated marketing, creative and database services. Microforum's wholly owned subsidiaries include Internet Frontier Inc. (http://www.ifront.com) doing business as iFront and Software Guaranty (http://www.softwareguaranty.com), PPL Marketing Services Inc., Marshall Fenn Communications Inc. and Poste Haste Systems Inc. Internet Frontier Inc. is a Microsoft Certified Solution Provider Partner providing the proprietary iFrontECS e-commerce engine and the CALMS on-line credit approval tool. PPL Marketing Services has achieved the prestigious ISO9001 and the Ford Q1 Quality Certifications. Howard Pearl President & Chief Executive Officer Frank Iadipaolo Chief Financial Officer & Secretary