Visteon and Nintendo Combine for Powerful Mobile Entertainment
7 May 1999
Visteon and Nintendo Combine for Powerful Fun-On-the-Run Mobile Entertainment VISTEON MOBILE ENTERTAINMENT SYSTEM Visteon's Rear Seat Entertainment System, available May 7 at dealers nationwide, solves the dilemma of backseat boredom for kids, while at the same time, providing Mom and Dad in the front seat with peace of mind. The new mobile entertainment system allows kids to watch their favorite movies or play video games. The Visteon system is the only mobile entertainment system that comes with a Nintendo 64(R) game system. (PRNewsFoto)[KC] DEARBORN, MI USA 05/06/1999
Visteon Rear Seat Entertainment System Now Available for Minivans;
Availability for Sport Utility Vehicles Coming Soon
DEARBORN, Mich., May 6 -- Guaranteed to provide miles of
smiles during long or short summer trips, the Visteon Rear Seat Entertainment
System will be available tomorrow through new cars dealerships nationwide.
The unique mobile video system can fit into all new minivans and sells for a
suggested retail price of $1,499 which includes installation and a Nintendo(R)
64 game system.
(Photo: http://www.newscom.com/cgi-bin/prnh/19990506/DETH030 )
The Visteon Rear Seat Entertainment System is the only entertainment unit
of its kind that comes with a Nintendo game system. The system is loaded with
the highest quality features consumers have been asking for, including:
* High-quality resolution 6.4" LCD automotive grade screen offering
clarity in all types of lighting conditions, and durability through
rough in-vehicle environmental conditions.
* VHS videocassette player.
* Superior design with a hidden, flip-up screen for theft deterrence and
a smoother interior appearance.
* Floor-mounted console, with storage and cup holders, creates the look
and feel of an original equipment accessory.
"The Visteon Rear Seat Entertainment System takes both long-distance
traveling and around-town commuting to a whole new dimension," said David
Peace, vice president of Visteon Global Aftermarket Operations. "The system
is designed to help kids battle back seat boredom allowing them to play video
games and watch their favorite movies. Best of all, Rear Seat Entertainment
provides peace of mind for the parents who can better concentrate on the road
ahead.
"This is an exciting innovation in mobile electronics and having Nintendo
partner with us was the icing on the cake. Nintendo has built an extremely
popular and respected brand name in the entertainment industry and the ability
to offer a Nintendo 64 game system certainly enhances the Rear Seat
Entertainment System's consumer appeal."
On new minivans, the Rear Seat Entertainment System can be installed by a
dealer the same day and comes with the same-as-vehicle warranty. In addition,
the cost of the system can be amortized, allowing buyers to spread out the
payments with the vehicle purchase.
The system can also be retrofitted on minivans built in 1994 through
present. The warranty for retrofitted units is one year from the time of
installation.
"We conducted focus group research with consumers and listened to what
they were looking for in a mobile entertainment system," Peace added. "The
test results proved overwhelmingly optimistic, reassuring us that we developed
a system with features consumers want."
Nintendo Co. Ltd. of Kyoto, Japan is the acknowledged worldwide leader in
the creation of interactive entertainment. Nintendo has sold more than one
billion video games worldwide and has created such industry icons as Mario,
Yoshi, Zelda and Donkey Kong.
Nintendo manufactures and markets hardware and software for its best-
selling home video game systems, including the 64-bit Nintendo 64, and the 16-
bit Super Nintendo Entertainment System. As a wholly owned subsidiary,
Nintendo of America Inc., based in Redmond, Wash., serves as headquarters for
Nintendo's operations in North America, where more than 40 percent of American
households own a Nintendo game system.
Visteon has 74,000 employees and nearly 100 manufacturing, engineering,
sales and technical centers located in 21 countries. Visteon's corporate
headquarters in located in Dearborn, Michigan.