Land Rover Announces Record April 1999 Sales
4 May 1999
Land Rover Announces Record April 1999 SalesLANHAM, Md., May 3 -- Land Rover North America, Inc., today reported April 1999 sales of 2,182 units, which represents the best April results in company history. "The market is strong right now and Land Rover continues to enjoy the pace of a record-setting year," said Charlie Hughes, president, Land Rover North America. "Range Rover and the all-new Discovery Series II are selling very well. Our only concern at this point is meeting the needs of the marketplace with the correct mix of product. Fortunately, our new retailer-based ordering system will help alleviate supply issues." SALES SUMMARY APRIL'99 APRIL'98 Y-T-D'99 Y-T-D'98 Range Rover 543 480 2,257 2,115 Discovery 1,639 1,213 6,383 3,413 Defender 0 3 0 100 Total 2,182 (28.7%) 1,696 8,640 (53.5%) 5,628 NOTE: Range Rover sales include 4.6 HSE and 4.0 SE; Discovery sales include Discovery and Discovery Series II. Land Rover North America, Inc. is a member of the Rover Group, importing Land Rover vehicles manufactured in Solihull, England. The Rover Group is a wholly-owned subsidiary of the BMW Group, Munich, Germany.