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Ask for directions? ...not me!

15 March 1999

Hertz Rolls-Out Enhanced Computerized Driving Directions to 49 Airport Locations Throughout The US HERTZ DRIVING DIRECTIONS The Hertz Corporation announces the continued roll-out of its Enhanced Computerized Driving Directions to 49 major airport locations across the U.S. The new generation of Computerized Driving Directions allows customers to obtain point-to-point directions to any street address within a geographical area. The system will be rolled out to an additional 20 Hertz US locations by year end. (PR NewsFoto)[PH] PARK RIDGE, NJ USA 09/14/1998    
  - More Than 20 Additional Airport Locations to Receive Unit by Year-End -

    PARK RIDGE, N.J., March 15 -- The Hertz Corporation
, the world's largest car rental company, announces the continued
roll-out of its Enhanced Computerized Driving Directions to 49 airport
locations nationwide with more than 20 additional airport locations expected
to receive the enhanced system by year-end.  The new generation of
Computerized Driving Directions allows customers to obtain point-to-point
directions to virtually any street address within a geographical area.
    (Photo:  http://www.newscom.com/cgi-bin/prnh/19990315/NYM014 )
    Available at Hertz counter areas, Enhanced Computerized Driving Directions
have an expanded database, allowing customers to obtain easy-to-read
directions between any two points or addresses.  Complementing the printed
directions, the new technology includes a video map display that highlights
and flashes the selected route plotting the origin and destination points.
    Prior to roll-out of this new generation, customers were only able to
obtain directions from a Hertz location to a number of preset points of
interest.
    "Available at major airport locations, the new generation of Computerized
Driving Directions enable customers to map their entire trip, from the moment
they pick up their car to the moment they return it," commented Frank Camacho,
Staff Vice President, Marketing for The Hertz Corporation.  "The system
combines state of the art technology with a human interface, enabling each
location to add new points of interest and make instantaneous changes to the
database, providing up-to-date directions to and from thousands of points of
interest."
    The enhanced system also maintains many popular features of the former
system -- user friendly, touch-screen technology that allows customers to type
in addresses without using a mouse or traditional keyboard; a scroll feature
that provides ease in selecting various points of interest; turn-by-turn,
street level directions with time and distance;  and a print-out of the
directions, available in multiple languages.
    The new database allows customers to enter their own origin, whether a
street address, intersection, or one of thousands of points of interest.
Points of interest are broken down by category, including businesses, hotels,
attractions, restaurants, cities, hospitals, intersections, and transportation
facilities.  Subcategories include automated teller machines (ATMs), banks,
convention centers, grocery stores, entertainment venues, golf courses,
museums, recreation areas, shops, sporting venues, train stations, and
airports.
    Computerized Driving Directions are available in six languages: English,
French, German, Italian, Japanese, and Spanish; and are free of charge to all
Hertz customers.
    A longtime leader in offering advanced directional technology, Hertz'
Enhanced Computerized Driving Directions complement the more than 8000
NeverLost(R) on-board navigational systems already used by Hertz' customers.
    NeverLost is a user-friendly route-guidance system that provides turn-by-
turn driving directions to virtually any destination in each locale by means
of an in-car, four-inch video screen, with computer-generated voice prompts,
mounted in the front of the car's interior between driver and passenger seats.
NeverLost is available at 50 Hertz locations in more than 35 cities across the
US.

 ** Photo available at http://www.newscom.com.  Reference Hertz, September 14, 1998.

                Hertz Enhanced Computerized Driving Directions
                             (Airport Locations)

    Albuquerque                            New York Laguardia and JFK
    Atlanta Hartsfield                     Newark
    Austin Municipal                       Oakland
    Baltimore                              Oklahoma City
    Boston Logan                           Ontario
    Burbank/Hollywood                      Orange County
    Chicago O'Hare and Midway              Orlando
    Chicago Metro                          Palm Springs
    Cincinnati                             Philadelphia
    Cleveland Hopkins                      Phoenix Sky Harbor
    Dallas Fort Worth and Love Field       Portland International
    Denver                                 Reno
    Houston Intercontinental and Hobby     Sacramento
    Kansas City                            San Jose
    Las Vegas McCarran Airport             San Francisco
    Los Angeles                            San Antonio
    Memphis International                  San Diego Lindbergh
    Miami                                  Santa Barbara
    Minneapolis                            Seattle Tacoma
    Monterey                               St. Louis
    Nashville Metro                        Stewart Airport (Newburgh, NY)
    New Orleans                            Washington National and Dulles