Porsche to Open Southern California Styling Studio

29 February 1999
Porsche to Open Southern California Styling Studio
    ATLANTA, Feb. 26 -- Porsche announced today it will open a
styling studio in Southern California on Monday, March 1, to compliment
Porsche Engineering Services, Inc., capabilities.
    The new facility, named Porsche Engineering Services, Inc. Styling Studio,
has been created to provide services for Porsche's customer related programs.
The state-of-the-art facility will offer a wide range of services supporting
automotive OEMs, heavy truck manufacturers, Tier 1 and 2 suppliers, and
product design.  For these customers it can furnish exterior and interior
conceptual studies; production styling and execution; feasibility, packaging
and ergonomic studies; scale and 1:1 model development; concept/show car
construction; component, accessory and interior seating design and models; and
program management.
    A department of Porsche Engineering Services (PES) in Troy, Michigan, the
18,000 sq. ft. center is equipped with the latest computer aided styling (Pro
Designer /CDRS) and surfacing software; complete wood and sheet metal
fabricating facilities with surface plates and CMM; a full-size vehicle paint
booth and assembly workshop; and fully secured offices and studios.
    To enhance customer product development, the PES Styling Studio will
interface with PES in Troy as well as with the Porsche AG Research and
Development Center in Weissach, Germany. Its site was selected for its central
and cultural location within the styling and design community on the West
Coast.
    "This Styling Studio gives PES the additional capacity and capability to
meet the many needs of its customers and expands its full service capability
in North America," commented Mr. Horst Marchart, Porsche AG Board Member for
Research and Development. "However, we will continue to design our own
products at the R & D Center in Weissach."
    PES will provide additional and more detailed information on the Studio at
its booth during the 1999 SAE International Congress and Exposition from
March 1-4 in Detroit.