Goodyear and Sumitomo Rubber Industries, Ltd., to Form Global Alliance
3 February 1999
Goodyear and Sumitomo Rubber Industries, Ltd., to Form Global AllianceNEW YORK, Feb. 3 -- Goodyear and Sumitomo Rubber Industries, Ltd., or SRI, announced here today a far-reaching global alliance between the two companies. Goodyear and SRI, which has rights to the Dunlop brand in major world markets, will form four joint venture operating companies -- one in North America, one in Europe and two in Japan, and two synergy-focused support ventures based in the U.S. -- one for global purchasing and one for sharing tire technology. A Memorandum of Understanding, signed by Sam Gibara, chairman, CEO and president of Goodyear, and Naoto Saito, president of SRI, creates a unique opportunity to integrate two global tire manufacturers, providing synergies and efficiencies to produce and more widely distribute a broader variety of higher quality tires at lower cost for consumers. The agreement is subject to due diligence and approval by each company's Board of Directors. Announcing the agreement, Gibara said: "This combination supports both companies' strategic objectives for growth and cost leadership. As a result of these ventures, both will be able to compete more effectively, improve our performance through enhanced brand offerings, and generate benefits for our customers, shareholders, associates and suppliers." He also said, "Goodyear's top line also will benefit from the new products and distribution that SRI brings to the alliance. This transaction is immediately accretive to Goodyear as earnings per share. In addition, cost improvement and rationalization will add a combined estimated $300-$360 million to the operating profits of the joint ventures during the next three years." Bringing together SRI's strength in Japan and its solid position in Europe with Goodyear's acknowledged reputation in North America and Europe will make the alliance a formidable player in the highly competitive tire industry and lead both companies to a period of accelerated growth, according to SRI. The operating joint ventures in North America and Europe will be owned 75 percent by Goodyear and 25 percent by SRI. In Japan, SRI will own 75 percent of two joint ventures and Goodyear will own 25 percent. Voting rights will be shared 70:30. The difference between the value of the respective businesses being consolidated and the agreed upon shareholding ratios will be settled through a balancing cash payment of $936 million to be paid by Goodyear to SRI at the date the joint ventures go into effect. Separately, to demonstrate both parties' commitment to the overall relationship, establishment of a cross-shareholding is planned. Goodyear plans to acquire a 10 percent interest in SRI and SRI plans to acquire an equivalent dollar value of Goodyear shares. In addition, the operating joint ventures will be supported by two service joint ventures. The first, involving technology sharing, will be 51 percent owned by Goodyear and 49 percent by SRI. The second, for global purchasing, will be 80 percent Goodyear-owned and 20 percent owned by SRI. The North American joint venture will include SRI's tire operations in North America with annual sales of $800 million. Goodyear's North American tire group, including Kelly-Springfield and Canada, will operate outside the joint venture, but will play a key role in making the venture successful through Goodyear's distribution channels. The European business venture will include the tire businesses owned by both companies in Western Europe. The 1998 estimated combined sales for the new European company would total $4 billion. As integration progresses, the new joint venture will realize significant operating synergies and will build on expanding its solid number two position in that region of the world. Goodyear's operations in Poland, Slovenia, Turkey, Morocco and South Africa will remain outside the alliance, as well as the company's European Chemical Division in France and its mold, wire and fabric facilities in Luxembourg. Similarly, SRI's non-tire European activities, such as manufacture and sale of beds, car seats, precision rubber and wheels, will remain outside the alliance. For Goodyear, access to the Dunlop tire in the replacement markets in the U.S., Canada, Mexico and Europe offers significant additional sales opportunities. In Japan, two joint ventures will be formed. The first venture will supply both brands of tires to original equipment manufacturers. The second venture will supply Goodyear brand tires to the replacement market through SRI's and Goodyear's distribution channels. These ventures are expected to result in market share growth for both companies. SRI's replacement tire business in Japan remains outside the joint venture, as well as SRI's non-tire divisions including sporting goods division and industrial rubber products division. Goodyear's tire and non-tire operations in Asia and Latin America will continue to operate independently from the joint ventures, as will SRI's tire and non-tire operations in Asia. Definitive joint venture agreements are expected to be signed in May and will be subject to approval by various government regulatory agencies, including in the U.S. and European Union. The joint ventures are expected to be operational by September 1, 1999. As a result of this transaction, Goodyear's consolidated annual sales are expected to increase by $2.5 billion or 20 percent. SRI's consolidated sales will decrease, but the synergies created, coupled with the joint ventures' efficiencies in various fields, will provide SRI with a stable, increased profit. That will improve SRI's financial performance and, in turn, corporate strength. "This new alliance returns Goodyear to its leadership position in the tire industry, strengthens Goodyear's leadership in North America, makes it a clear number two in Europe, and provides it with a needed foothold in the important Japanese automotive market," said Gibara. SRI can expand sales volume and enhance Dunlop-brand quality and service through benefits from the joint ventures. Improved competitiveness in cost efficiency, product performance and technical development will benefit Dunlop tires not only in the markets of Japan, North America and Europe, but also on a worldwide basis. Finally, the financial structure of the joint venture has been designed to allow Goodyear to continue to have a strong balance sheet and maintain its current financial flexibility. Based in Akron, Ohio, U.S.A., Goodyear manufactures and markets tires for most applications. It also manufactures and sells several lines of belts, hose and other rubber products for the transportation industry and various industrial and consumer markets, as well as chemicals for various applications. In 1997, total Goodyear sales were $13.1 billion, with tire sales of $11.9 billion, and it operated more than 80 plants in 32 countries and employed approximately 95,000 associates. SRI, based in Kobe, Japan, manufactures and markets tires for most applications. The company also manufactures a wide range of sports and industrial goods, both mainly rubber-based. It had total sales of $4.7 billion and had tire sales of $3.6 billion in 1997. It operates 28 plants in seven countries and employs approximately 28,000 people.