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Automotive Aftermarket Players Adopt Strategic Growth Initiatives

27 January 1999

Frost & Sullivan - Automotive Aftermarket Players Adopt Strategic Growth Initiatives to Stay Alive in a Shrinking Market
    NEW YORK, Jan. 27 -- Economic opportunities in the automotive
aftermarket are becoming increasingly difficult to exploit.  Those who wish to
prosper in the emerging environment need information.  They need to research
their competition, examine their options, and choose a path that makes
strategic sense.  Survival in the aftermarket is thus becoming a by-product of
two important attributes:  having the foresight to seek out the right
information and having the vision to use it productively.  Aftermarket
participants need to be alert to the opportunities.  How will small players be
able to compete in the face of continuing consolidation?  Where are the next
niche market opportunities?  Who will emerge as a winner in the distribution
battleground?
    To provide senior level executives with new tools, techniques, ideas and
strategies necessary to successfully address the major challenges and
opportunities facing the automotive aftermarket, Frost & Sullivan will
assemble the nation's leading authorities for its Twenty-Fifth Annual
Automotive Aftermarket Industry Conference and Exhibition, July 13-14, 1999.
In addition, Frost & Sullivan will offer its Growth Engineering Management
Seminar, July 12, and its Executive Venture Forum, July 15, 1999.  Long
regarded by industry players as THE aftermarket conference, this
not-to-be-missed event is specifically designed for companies in the
automotive aftermarket to provide information that will help improve your
company's bottom line for years to come.
    Doug Ferguson, Group Publisher from Aftermarket Business, will chair the
conference.  Marc Rouser from Hitachi America will moderate a panel discussion
on surviving consolidation.  Panel participants include Mitch Bennet from
Quality International and Mike Todd from Walbro.  Joe Phillippi, from Lehman
Bros. will present the financial forecast for the Automotive Aftermarket
Industry.  The conference will be preceded by an intense, full-day Growth
Engineering workshop, "Growth in the Automotive Aftermarket Industry:
Utilizing the Market Engineering System to Accelerate Growth and Identify
Market Opportunities," July 12.  Led by David Frigstad, chairman of Frost
& Sullivan, this seminar covers the Growth Engineering System and how you can
use this system to identify opportunities to keep your company growing faster
than competitors and the market.  It is a systematic, measurement-based system
which integrates market challenges, company goals, market research, marketing
strategy, implementation and monitoring into a practical and useful
methodology that can benefit each and every department in a company.
    The conference will be followed by an intense, full-day Executive Venture
Forum, "Mergers and Acquisitions, Strategic Alliances, and Corporate
Financing," July 15, 1999.  The focus of this one day Executive Venture Forum
is to provide growth and investment opportunities within the automotive
aftermarket industry.
    The conference, seminar, and forum will be held at the Wyndham Hotel in
Chicago, Illinois.  As an added bonus, all conference attendees will receive a
complementary copy of Frost & Sullivan's best-selling training manual,
"Customer Engineering," a practical yet strategic approach to real marketing
problems and the strategies necessary to create a highly profitable sales
system in the automotive aftermarket through measurements of effectiveness
that ensure every project a company undertakes has an impact on their bottom
line.
    This conference is sponsored by The Polk Company, endorsed by
Aftermarket Business, and exhibitors to date include Knowledge Link LLC and
Sales Logix Corporation.  For more information on attending, sponsorship,
exhibiting, advertising, or future speaker possibilities, please call or
write:

    Sales Inquiries:
    Devin Brown, cfsales@frost.com, 212-964-7000, ext. 237
    Press Inquiries:
    Nanci Besser, nbesser@frost.com, 650-237-4329
    Sponsorships & Exhibits:
    Gary Robbins, grobbins@frost.com, 212-964-7000
    Speaking Opportunities:
    Robert Valencia, rvalencia@frost.com, 212-964-7000, ext. 381

    Frost & Sullivan
    90 West Street, New York, NY 10006
    Tel:  212-964-7000
    Fax:  212-619-0831

    Or, visit their Web site:  http://www.frost.com/conferences.

    Conference:  7020-06    Date:  July 13-14, 1999    Price:  $1495
    Seminar:     7021-06    Date:  July 12, 1999       Price:  $ 850
    Forum:       7045-06    Date:  July 15, 1999       Price:  $ 850
    Conference & Seminar Package:                      Price:  $2095
    Conference & Forum Package:                        Price:  $2095
    Entire Series:                                     Price:  $2595