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APCO Announces Availability Of Web-Enabled Software

26 January 1999

Automobile Protection Corporation - APCO Announces Availability Of Web-Enabled Software - Service Advisor Plus By EasyCare

    ATLANTA, Jan. 25 -- Automobile Protection Corporation
announced today that Service Advisor Plus(R) by EasyCare(R) has
been released for sale to automobile dealers.
    Service Advisor Plus by EasyCare is the first maintenance reminder
software program marketed to automobile dealers, which enables dealers to
establish a direct, post-sale communication link with their customers.
Dealers will be able to stay in touch with their customers and have a direct
channel to offer service coupons and other products and services.
    Service Advisor Plus by EasyCare is a unique program developed by Interval
Software of Santa Monica, CA in conjunction with APCO, which is the exclusive
distributor of the product.  The software features benefits such as automatic
maintenance reminders for multiple vehicles, complete manufacturer suggested
service schedules and dealer coupons.  Once loaded on a customer's computer,
the software automatically boots up on a user's start up screen when a
reminder is due.  The software also includes direct links to a dealer's
website.  The software is customized for each dealer, with that dealer's logo,
message, photograph, map and special offers.  With a link to the dealer's
website, the software will be automatically updated for changes and new
promotions.
    APCO has a marketing agreement with http://www.autoconnect.com, whereby APCO's
sales representatives market AutoConnect's website building services to
dealers, which are optimized to work with Service Advisor Plus by EasyCare.
    Larry I. Dorfman, President/CEO of APCO said: "This development is a first
for the vehicle service contract industry.  We are partnering with our dealers
to bring value to consumers and assist the dealers in increasing their service
business.  The goal of this web-enabled software is to place the dealer's name
in front of the customer on a continuous basis so as to build long-term
awareness of the products and services offered by the dealer.  We believe this
to be a highly targeted cost-efficient marketing approach.   We are offering
training courses to assist dealers in integrating Service Advisor Plus by
EasyCare and e-commerce in their daily business practices."
    APCO, established in 1984, is a leading marketer and administrator of
products and services to automobile and recreational vehicle dealers.  The
Company's core business is the marketing and administration of EasyCare(R)
vehicle service contracts.
    "Safe Harbor" Statement under the Private Securities Litigation Reform Act
of 1995:  To the extent that this news release discusses financial
projections, information or expectations about our products or markets, or
otherwise makes statements about the future, our statements are forward
looking and are subject to a number of risks and uncertainties that could
cause actual results to differ materially from the statements made.  The
specific risk factors are described in the Company's Form 10-K that has been
filed with the Securities & Exchange Commission in connection with its 1997
year.